So what are the secrets?
1. Have a basic landing page or website
If you do not have a decent looking website these days, you are missing out. It is like your own talking business card and is VERY important if you want to market something as people can view it on their own time. That's why the Home Seller Assist site created by John Alexander is rising so quickly in the rankings.
2. Watch what your competition is doing
Learn about your competition. If they are not successful then by all means do NOT do what they are doing, but if they are, then just do the same thing that they are doing if you can. Now this does not apply to Google Pay Per click because if you simply copy their ad, chances are that you will pay 3 times more than your competition if they know what they are doing. Pay Per Click is one of the hardest things to understand and you actually get penalized for not knowing how to do it right. Comes right out of your wallet!
3. Use Social Networking Sites Correctly
You can really advertise your business and get a lot of exposure using social sites such as this one, but you have to know how to use them correctly and unfortunately 98% of the members have no idea how to. Most people seem to think that blasting your advertisement to every member is the way to go, so they pound through the community posting on all of our pages just talking only about their business and giving their links and how you may get someone once in a while, that method usually just upsets people and they delete your comment and lose a little respect for you.
Learn how to do this correctly and you will see how successful of a method it can be.
John Alexander covered this on our last training call.
4. Read and Comment on Blogs
There are Blogs on the internet now that cover just about any category and topic that you could ever imagine. I have many that I read on a daily basis and in doing so, I have created MANY friends who always end up getting into the discussion about what I do for money and that is when and ONLY then that I even get into that. I don't just go to a Blog and throw out my link trying to sucker people into clicking on it. Would you not rather have people looking at your business who are really interested?
5. Advertise Locally
This is probably one of the most important of the 5 because it is the most effective. It is also the least used and probably has to do with why it is so effective. People seem to think that because their product or opportunity are global in scale that they need to always advertise nationally etc. but that could not be farther from the truth. One can place very cheap ads for the We Provide The Cash program in they free weekly papers in your area.
If you focus on your local market, you do not have as much competition and you will already have a commonality with your prospects because you will be from the same area. It is also better for meeting people locally and getting community exposure for your business which is VERY important!
Tuesday, December 30, 2008
Monday, December 29, 2008
Money
"Money is not a THING its energy." - Matt Furey
This made me stop to think, when pondering I found this statement incredibly profound and true.
I immediately drew a parallel to network marketing.
When your energy and excitement ishigh so is your business, when you relax so does the growth of your dowline.
It's not all math and conversions, there is a REAL human element to your business, be sure not to neglect it.
This made me stop to think, when pondering I found this statement incredibly profound and true.
I immediately drew a parallel to network marketing.
When your energy and excitement ishigh so is your business, when you relax so does the growth of your dowline.
It's not all math and conversions, there is a REAL human element to your business, be sure not to neglect it.
Saturday, December 27, 2008
What were your greatest accomplishments in 2008?
Even if 2008 was the worst year of your life, odds are, if you look hard enough, there's something somewhere to be proud of. If 2008 was a great year for you, that makes answering this question even easier.
After you've listed all your accomplishments, go back to them. This time through, identify several takeaways for each one - what you learned from or were reminded of by it.
For me, it was joining the Home Seller Assist program created by John Alexander and also known as We Provide The Cash. No business has ever worked this great for me and on a consistent basis.
After you've listed all your accomplishments, go back to them. This time through, identify several takeaways for each one - what you learned from or were reminded of by it.
For me, it was joining the Home Seller Assist program created by John Alexander and also known as We Provide The Cash. No business has ever worked this great for me and on a consistent basis.
Friday, December 26, 2008
Tuesday, December 23, 2008
Giving
By Zig Ziglar
Give what you've got. Agnes W. Thomas tells the story of what happened when her next door neighbor died and left a fourteen year old daughter named Amy who was often alone when her father was at work. "Amy spent much of her after school time in my apartment, so I decided to teach her how to crochet.
"Over the years we spent many happy hours together as we worked. One Christmas we called a local nursing home and asked if they had any residents who would not be receiving gifts at Christmas. Amy and I took our crocheted lap robes to these people on Christmas Eve.
"The following year Amy married and moved away and later when she came back to our area with her beautiful, red haired baby girl, she called and asked if I planned to visit the nursing home on Christmas Eve. 'I want to be with you,' she said, 'but I haven't had any time to crochet since Jennifer was born, so I don't have any gifts to take them.' 'That's all right,' I said, 'you can help me take mine.' 'No, I have a better idea,' she said, 'I'll take my greatest treasure - my baby.'
"Great merriment appeared on the faces of the elderly people when we walked into the room with that beautiful baby. 'Oh, she looks just like my daughter did when she was a baby,' exclaimed one of the residents. 'May I hold her?' asked another. Jennifer was passed around like a doll.
"That baby brought more joy and laughter than all of my crocheted lap robes. Amy was happy too. 'They really liked my baby, didn't they?' she asked as we left the building. 'To make people happy, I guess you just give what you have.'"
How true. The human spirit is encouraged by the love and concern of another person, and what could be more encouraging and delightful to the elderly than holding an innocent baby? That's a real gift any time of year. Give it a try and I'll SEE YOU OVER THE TOP!
Zig Ziglar is a motivator and teacher. He is the author of 27 books and loved by millions of people world wide for his practical wisdom and his gift of hope.
Give what you've got. Agnes W. Thomas tells the story of what happened when her next door neighbor died and left a fourteen year old daughter named Amy who was often alone when her father was at work. "Amy spent much of her after school time in my apartment, so I decided to teach her how to crochet.
"Over the years we spent many happy hours together as we worked. One Christmas we called a local nursing home and asked if they had any residents who would not be receiving gifts at Christmas. Amy and I took our crocheted lap robes to these people on Christmas Eve.
"The following year Amy married and moved away and later when she came back to our area with her beautiful, red haired baby girl, she called and asked if I planned to visit the nursing home on Christmas Eve. 'I want to be with you,' she said, 'but I haven't had any time to crochet since Jennifer was born, so I don't have any gifts to take them.' 'That's all right,' I said, 'you can help me take mine.' 'No, I have a better idea,' she said, 'I'll take my greatest treasure - my baby.'
"Great merriment appeared on the faces of the elderly people when we walked into the room with that beautiful baby. 'Oh, she looks just like my daughter did when she was a baby,' exclaimed one of the residents. 'May I hold her?' asked another. Jennifer was passed around like a doll.
"That baby brought more joy and laughter than all of my crocheted lap robes. Amy was happy too. 'They really liked my baby, didn't they?' she asked as we left the building. 'To make people happy, I guess you just give what you have.'"
How true. The human spirit is encouraged by the love and concern of another person, and what could be more encouraging and delightful to the elderly than holding an innocent baby? That's a real gift any time of year. Give it a try and I'll SEE YOU OVER THE TOP!
Zig Ziglar is a motivator and teacher. He is the author of 27 books and loved by millions of people world wide for his practical wisdom and his gift of hope.
Monday, December 22, 2008
Why Current Market Conditions Shouldn't Stop You From Buying Real Estate
By Julie Broad
Seven years ago, the real estate market where I live - the west coast of Canada - was in a serious slump. Crushed by the Asian crisis of the late 1990s, the Greater Vancouver area just couldn't seem to rally back. Houses languished on the market, and often slipped into foreclosure. Price reductions were the norm. It was a tough time.
It was also when my husband and I began our real estate investing partnership.
The market was scary, but we didn't worry much about that. We focused on our objectives and on finding a deal that worked for us. We wanted to buy a rental property in a decent area that would put a little money in our pockets every month. We looked for deals in areas within walking distance of schools, near shopping centers, and around transportation options.
Finally, we found a large duplex, sitting on top of a fairly steep driveway. It had been on the market for over 15 months, going from $199,000 to $179,000 to $169,000 and then slipping into foreclosure. We picked it up in court for $159,000. And within 12 months, our income from that investment was $300 per month. Since then, the rents have almost doubled, and the property value is well over $300,000.
It's easy to mistake the incredible turnaround made by that market for good timing on our part. But it wasn't. The reality is that we did very well on our purchase because we had a plan with a clear set of objectives - and we stuck to that plan. We focused on the deal, and didn't worry about the market.
These days, real estate investing once again seems like a scary thing to do - and it is if you are trying to time the market or hoping to make a quick buck. But if you need reassurance, remember what Warren Buffett has often been quoted as saying: "Be fearful when others are greedy and greedy when others are fearful."
Set specific objectives for what to look for in a property, and don't diverge from your course - no matter what the market does. It's the clearest way to make the best possible real estate deals. Get more profit-producing real estate secrets from some of the world's leading specialists right here.
Seven years ago, the real estate market where I live - the west coast of Canada - was in a serious slump. Crushed by the Asian crisis of the late 1990s, the Greater Vancouver area just couldn't seem to rally back. Houses languished on the market, and often slipped into foreclosure. Price reductions were the norm. It was a tough time.
It was also when my husband and I began our real estate investing partnership.
The market was scary, but we didn't worry much about that. We focused on our objectives and on finding a deal that worked for us. We wanted to buy a rental property in a decent area that would put a little money in our pockets every month. We looked for deals in areas within walking distance of schools, near shopping centers, and around transportation options.
Finally, we found a large duplex, sitting on top of a fairly steep driveway. It had been on the market for over 15 months, going from $199,000 to $179,000 to $169,000 and then slipping into foreclosure. We picked it up in court for $159,000. And within 12 months, our income from that investment was $300 per month. Since then, the rents have almost doubled, and the property value is well over $300,000.
It's easy to mistake the incredible turnaround made by that market for good timing on our part. But it wasn't. The reality is that we did very well on our purchase because we had a plan with a clear set of objectives - and we stuck to that plan. We focused on the deal, and didn't worry about the market.
These days, real estate investing once again seems like a scary thing to do - and it is if you are trying to time the market or hoping to make a quick buck. But if you need reassurance, remember what Warren Buffett has often been quoted as saying: "Be fearful when others are greedy and greedy when others are fearful."
Set specific objectives for what to look for in a property, and don't diverge from your course - no matter what the market does. It's the clearest way to make the best possible real estate deals. Get more profit-producing real estate secrets from some of the world's leading specialists right here.
Wednesday, December 17, 2008
Change
By Zig Ziglar
Change can be good for you. In today's world of societal and corporate change, job security is a thing of the past. While we must face the fact that change is inevitable, we should also realize that many changes are positive and benefit both individuals and businesses.
Some things you can change and some you can't. You cannot change when you were born, where you were born, how you were born or to whom you were born. It's a fact that if you were born white you will stay white and if you were born black you will remain black.
It's a fact that you cannot change a single event that has already happened. You can't change one whisper of yesterday. Tomorrow, however, is an entirely different matter. If you're willing to change your thinking today, you can change your life and your living to make your tomorrows better and brighter.
Example: As a student at Yazoo City High School in Mississippi, table tennis was one of my favorite sports. Frankly, I could beat most of my buddies at that particular sport. Then a new kid came to town and he beat me regularly. I was using the old three-finger grip; he was using the new "handshake" grip. I felt that I was playing as well as I could with the grip I was using so I changed to the "handshake" grip. Initial results were disastrous. My buddies beat me like a drum. But after a couple of weeks I started winning and eventually was able to beat the "new kid in town." I'm convinced there was no way I could have done that without changing my grip, though I actually got worse at first.
Message: Analyze your situation. Have you gone as far as you can go and are you doing as well as you can with present procedures? If so, don't be afraid to take two steps back if it will enable you to move three steps forward. Make those changes and I'll SEE YOU AT THE TOP!
Zig Ziglar is a motivator and teacher. He is the author of 27 books and loved by millions of people world wide for his practical wisdom and his gift of hope.
To make a change now, we suggest you consider the Home Seller Assist program created by John Alexander, also known as We Provide The Cash, this system is sweeping the nation.
Change can be good for you. In today's world of societal and corporate change, job security is a thing of the past. While we must face the fact that change is inevitable, we should also realize that many changes are positive and benefit both individuals and businesses.
Some things you can change and some you can't. You cannot change when you were born, where you were born, how you were born or to whom you were born. It's a fact that if you were born white you will stay white and if you were born black you will remain black.
It's a fact that you cannot change a single event that has already happened. You can't change one whisper of yesterday. Tomorrow, however, is an entirely different matter. If you're willing to change your thinking today, you can change your life and your living to make your tomorrows better and brighter.
Example: As a student at Yazoo City High School in Mississippi, table tennis was one of my favorite sports. Frankly, I could beat most of my buddies at that particular sport. Then a new kid came to town and he beat me regularly. I was using the old three-finger grip; he was using the new "handshake" grip. I felt that I was playing as well as I could with the grip I was using so I changed to the "handshake" grip. Initial results were disastrous. My buddies beat me like a drum. But after a couple of weeks I started winning and eventually was able to beat the "new kid in town." I'm convinced there was no way I could have done that without changing my grip, though I actually got worse at first.
Message: Analyze your situation. Have you gone as far as you can go and are you doing as well as you can with present procedures? If so, don't be afraid to take two steps back if it will enable you to move three steps forward. Make those changes and I'll SEE YOU AT THE TOP!
Zig Ziglar is a motivator and teacher. He is the author of 27 books and loved by millions of people world wide for his practical wisdom and his gift of hope.
To make a change now, we suggest you consider the Home Seller Assist program created by John Alexander, also known as We Provide The Cash, this system is sweeping the nation.
Monday, December 15, 2008
7 things you must know about your customers:
1. Their Name- Nothing speaks to an individual faster than their first name. Use it to build your relationship with your customer.
2. What They've Purchased- If you know what your customers purchased in the past, you have a good idea what they will buy again. (And won't waste your time promoting products of little to no interest.)
3. How Often They Purchase- Individuals who buy rarely from you may need additional encouragement? Whereas, consistent customers may not need extra sales pitches, but might benefit from a newsletter or coupon.
4. How Much They Spend (on average)- Why spend precious time pitching products to customers that they can't afford? It might embarrass your customer, shows your lack of personal interest, and may cause customers to lose interest.
5. The Last Time They Purchased- Have you lost a customer without even knowing it? Who's still loyal? Who has strayed (and needs to be brought back)?
6. Each Interaction You've Had With Them- Documentation is important for obvious reasons. But being able to "recall" previous conversations will make your customer feel important and appreciated.
7. How They Feel About Your Business- Feedback from your customers is the best way to improve your products/services, meet your customers needs, and attract more customers.
Note: Remembering each of your customers and all of these details about them is impossible. Be sure to keep an accurate database that can easily store and retrieve this information for you--and make you look like a star to your customers!
2. What They've Purchased- If you know what your customers purchased in the past, you have a good idea what they will buy again. (And won't waste your time promoting products of little to no interest.)
3. How Often They Purchase- Individuals who buy rarely from you may need additional encouragement? Whereas, consistent customers may not need extra sales pitches, but might benefit from a newsletter or coupon.
4. How Much They Spend (on average)- Why spend precious time pitching products to customers that they can't afford? It might embarrass your customer, shows your lack of personal interest, and may cause customers to lose interest.
5. The Last Time They Purchased- Have you lost a customer without even knowing it? Who's still loyal? Who has strayed (and needs to be brought back)?
6. Each Interaction You've Had With Them- Documentation is important for obvious reasons. But being able to "recall" previous conversations will make your customer feel important and appreciated.
7. How They Feel About Your Business- Feedback from your customers is the best way to improve your products/services, meet your customers needs, and attract more customers.
Note: Remembering each of your customers and all of these details about them is impossible. Be sure to keep an accurate database that can easily store and retrieve this information for you--and make you look like a star to your customers!
Saturday, December 13, 2008
Wednesday, December 10, 2008
3 Thoughts on Selling Your Home in a Buyers Market
Like a bad cold spreads around a school, the listing virus is hitting my neighbourhood. Every month another one of the 32 units in our townhome complex goes on the market. And every month, it's just another sign to add to the post because nothing has sold in our complex for months! Now we have four units in a 32 unit complex for sale, when just over 2 years ago there were bidding wars for the same units.
What's the problem? Why are none of these desirable units selling? Besides the rampant skunk population which is real pain for us dog owners, the issue comes down to the need for the sellers to adjust their expectations of what is realistic.
If you have to sell your house right now, here's how to make sure you find a buyer:
Adjust your expectations - Your place needs to be priced reasonably. I am not suggesting you give it away, but be reasonable. If the area comparables are showing recent sales for $500,000 list at $499,000. Don't list at $540,000. In talking with our neighbours it seems they think that after a couple of months prices will increase to what they are asking. I've tried explaining that prices are adjusting and by letting their property languish overpriced on the market for so long they are sending bad signals to buyers, but they still believe their place will sell for more than the last place sold for in our complex.
Clean Your House - We go to almost every open house in our area. The number of times I have gone into an open house and winced at the smell, seen a dirty sink of dishes or had to look at dirty laundry is astounding! If you actually want to sell your house, make someone want to live there!
Make a back up Plan - If you are moving because you HAVE to (new job somewhere too far away, your family is getting too big for the house, you can't stand another skunk on your front porch in the evening), don't buy another house until you've sold this one. I've watched a few people carry two mortgages waiting on pins and needles for their first home to sell and it's not fun. Why add stress to your life with two mortgages? Of course, if it were me, I would try to keep home 1 as a rental property and when the market is better, then I would sell it. But not everyone wants to be a real estate investor.
There is turmoil in the market, but there are still people looking to buy homes. You can still sell your property and make some decent money on it but you have to be reasonable. Buyers today are nervous, and the media is feeding their fears with a frenzy. Ease the nervous buyer with a nice clean house that is reasonably priced. And keep your own stress level to a minimum by making back up plans just in case your house doesn't sell.
Julie is passionate about real estate investing. With dozens of articles published on the subject, and a free monthly newsletter - there is lots to read about at her website http://www.revnyou.com
When you sign up for her monthly newsletter you'll also receive a free starter tips guide where you'll learn:
* Three easy ways to make money in real estate (so easy you'll be making money while you sleep!)
* How to buy properties in Canada with limited cash,
* Your property type
* The easiest way to get financing,
* How to select a location and begin the search for your next (or first) property purchase.
Article Source: http://EzineArticles.com/?expert=Julie_A_Broad
What's the problem? Why are none of these desirable units selling? Besides the rampant skunk population which is real pain for us dog owners, the issue comes down to the need for the sellers to adjust their expectations of what is realistic.
If you have to sell your house right now, here's how to make sure you find a buyer:
Adjust your expectations - Your place needs to be priced reasonably. I am not suggesting you give it away, but be reasonable. If the area comparables are showing recent sales for $500,000 list at $499,000. Don't list at $540,000. In talking with our neighbours it seems they think that after a couple of months prices will increase to what they are asking. I've tried explaining that prices are adjusting and by letting their property languish overpriced on the market for so long they are sending bad signals to buyers, but they still believe their place will sell for more than the last place sold for in our complex.
Clean Your House - We go to almost every open house in our area. The number of times I have gone into an open house and winced at the smell, seen a dirty sink of dishes or had to look at dirty laundry is astounding! If you actually want to sell your house, make someone want to live there!
Make a back up Plan - If you are moving because you HAVE to (new job somewhere too far away, your family is getting too big for the house, you can't stand another skunk on your front porch in the evening), don't buy another house until you've sold this one. I've watched a few people carry two mortgages waiting on pins and needles for their first home to sell and it's not fun. Why add stress to your life with two mortgages? Of course, if it were me, I would try to keep home 1 as a rental property and when the market is better, then I would sell it. But not everyone wants to be a real estate investor.
There is turmoil in the market, but there are still people looking to buy homes. You can still sell your property and make some decent money on it but you have to be reasonable. Buyers today are nervous, and the media is feeding their fears with a frenzy. Ease the nervous buyer with a nice clean house that is reasonably priced. And keep your own stress level to a minimum by making back up plans just in case your house doesn't sell.
Julie is passionate about real estate investing. With dozens of articles published on the subject, and a free monthly newsletter - there is lots to read about at her website http://www.revnyou.com
When you sign up for her monthly newsletter you'll also receive a free starter tips guide where you'll learn:
* Three easy ways to make money in real estate (so easy you'll be making money while you sleep!)
* How to buy properties in Canada with limited cash,
* Your property type
* The easiest way to get financing,
* How to select a location and begin the search for your next (or first) property purchase.
Article Source: http://EzineArticles.com/?expert=Julie_A_Broad
How to Sell Your House When You Need To
There are a thousand reasons that people want to buy and sell their houses. They may need to relocate for work or family obligations. They may have fallen behind in payments. They may be overwhelmed with the number of repairs needed. They may get married and need only one house or divorced and need to sell for the equity. Whatever the reason, if you find yourself wanting to sell, you may be asking yourself, "How can I sell my house quickly?"
The answer to that question depends on the real estate market and the general economy in your area, but even in a slow market it is still quite possible to sell your home. You should remember and take to heart the following tips when listing your home.
Make the price right. A house in a "good neighborhood" will sell more quickly if you price it correctly. If you want to sell more quickly than others in your area, price your home below comparable homes, but don't "give it away." If you ask too low a price, it may send out a red flag that makes buyers wonder what major thing is wrong with the house.
Market, market, market. Advertising is paramount and worth the cost. If no one knows your house is for sale, how can you sell it? Don't be limited to just your general area, either. Lots of sales are made from people who live in other states and want to relocate or invest.
Consider creative financing options or be willing to rent-to-own if you can.
Finally, contact an agency that specializes in investing in real estate and offers cash purchases at a reduced rate for an especially fast answer to your question, "How can I sell my house quickly?"
Want to sell your house and you can't? They say it's a buyers market and you're just plain out of luck. Listen, you can sell your house quickly no matter the market because you need to get it done.
Go here for more information: http://quickly-sellhouse.blogspot.com/2008/12/quickly-sell-house-review-of-sold-in-21.html.
Article Source: http://EzineArticles.com/?expert=John_Purfield
The answer to that question depends on the real estate market and the general economy in your area, but even in a slow market it is still quite possible to sell your home. You should remember and take to heart the following tips when listing your home.
Make the price right. A house in a "good neighborhood" will sell more quickly if you price it correctly. If you want to sell more quickly than others in your area, price your home below comparable homes, but don't "give it away." If you ask too low a price, it may send out a red flag that makes buyers wonder what major thing is wrong with the house.
Market, market, market. Advertising is paramount and worth the cost. If no one knows your house is for sale, how can you sell it? Don't be limited to just your general area, either. Lots of sales are made from people who live in other states and want to relocate or invest.
Consider creative financing options or be willing to rent-to-own if you can.
Finally, contact an agency that specializes in investing in real estate and offers cash purchases at a reduced rate for an especially fast answer to your question, "How can I sell my house quickly?"
Want to sell your house and you can't? They say it's a buyers market and you're just plain out of luck. Listen, you can sell your house quickly no matter the market because you need to get it done.
Go here for more information: http://quickly-sellhouse.blogspot.com/2008/12/quickly-sell-house-review-of-sold-in-21.html.
Article Source: http://EzineArticles.com/?expert=John_Purfield
Three Ways to Sell Your Home in a Down Economy
Got the Real Estate blues? Do you believe that things are not working in your favor because of today's economy? Or, is it that you believe you've taken all the right steps to get your home sold and have had no luck with finding a buyer? Well, the information contained in this article may very well help you to overcome the "Real Estate Blues"!
As with any business or service, it's all about the marketing. What do you think all of the big corporations, franchises or department stores do when they want to promote an idea? They brainstorm ways to attract business or customers to their event. Now, you may be saying to yourself, "I knew that". But the big question is HOW...How do they come up with such compelling campaigns to draw in the masses? That's where we will begin.
If you're trying to market a product or service, you have to ask yourself some very tough questions. Such as: "If I were the target audience, what is it about me that they are looking for?"; "If I were the target audience, what would I expect/want to see?" and "If I were the target audience, what would compel me to buy?" We're going to take a closer look at each of these, one at a time.
First, let's look at "if you were the target audience, what is it about you that they are looking for". In other words, what characteristics to you possess that corporations, franchises or department stores want to capitalize on. Here's where introspection comes into play. You have to know what makes you tick; what gets you excited or intrigued, what catches your attention! Are you one that likes the finer things in life? Are you one that like to mix & match to give it your personal touch? What brings you the most fulfillment? Is it having things already laid out for you, requiring little work on your part? Or, do you like the handyman's special? Also, examine your personality type or your social life. All of these "characteristics" can come into play when your objective is to target a particular audience. Think outside of the box and ask yourself, "When it comes to Real Estate and if I were the buyer, what would be my standard for purchasing my next home? What are some of the qualities or "characteristics" a home should possess in order to cause me to buy it".
Second, ask yourself "If I were the target audience, what would I expect/want to see?" What catches your eye? Is it the colors of the ad or the headline used in the advertisement? Maybe, it was their attention to detail or their expertise of that particular item/product that's for sale. If these key factors are important to you, then they're probably important to someone else. Hone in on those concerns, do your research and use them to cater to the needs, wants or desires of your potential buyer.
Lastly, ask yourself "If I were the target audience, what would compel me to buy?" If it's an open floor plan that you have, USE IT in your marketing. If it's having lots of storage space that you like, USE IT in your marketing. If it's upgraded appliances, then USE IT in your marketing. Anything that you believe will draw your optimal buyer "in", USE IT! Whatever you feel captures your interest, then use that to capture your target audience.
If you utilize each of these tactics, then I can guarantee that today's economy will have NO impact your ability to sell Real Estate in a Down Market.
Brought to you by:
J. S. King
Destine 4 Change, LLC
"Real Estate Investors helping others "change" spaces, one house at a time!"
http://www.destine4change.com
Article Source: http://EzineArticles.com/?expert=J._S._King
As with any business or service, it's all about the marketing. What do you think all of the big corporations, franchises or department stores do when they want to promote an idea? They brainstorm ways to attract business or customers to their event. Now, you may be saying to yourself, "I knew that". But the big question is HOW...How do they come up with such compelling campaigns to draw in the masses? That's where we will begin.
If you're trying to market a product or service, you have to ask yourself some very tough questions. Such as: "If I were the target audience, what is it about me that they are looking for?"; "If I were the target audience, what would I expect/want to see?" and "If I were the target audience, what would compel me to buy?" We're going to take a closer look at each of these, one at a time.
First, let's look at "if you were the target audience, what is it about you that they are looking for". In other words, what characteristics to you possess that corporations, franchises or department stores want to capitalize on. Here's where introspection comes into play. You have to know what makes you tick; what gets you excited or intrigued, what catches your attention! Are you one that likes the finer things in life? Are you one that like to mix & match to give it your personal touch? What brings you the most fulfillment? Is it having things already laid out for you, requiring little work on your part? Or, do you like the handyman's special? Also, examine your personality type or your social life. All of these "characteristics" can come into play when your objective is to target a particular audience. Think outside of the box and ask yourself, "When it comes to Real Estate and if I were the buyer, what would be my standard for purchasing my next home? What are some of the qualities or "characteristics" a home should possess in order to cause me to buy it".
Second, ask yourself "If I were the target audience, what would I expect/want to see?" What catches your eye? Is it the colors of the ad or the headline used in the advertisement? Maybe, it was their attention to detail or their expertise of that particular item/product that's for sale. If these key factors are important to you, then they're probably important to someone else. Hone in on those concerns, do your research and use them to cater to the needs, wants or desires of your potential buyer.
Lastly, ask yourself "If I were the target audience, what would compel me to buy?" If it's an open floor plan that you have, USE IT in your marketing. If it's having lots of storage space that you like, USE IT in your marketing. If it's upgraded appliances, then USE IT in your marketing. Anything that you believe will draw your optimal buyer "in", USE IT! Whatever you feel captures your interest, then use that to capture your target audience.
If you utilize each of these tactics, then I can guarantee that today's economy will have NO impact your ability to sell Real Estate in a Down Market.
Brought to you by:
J. S. King
Destine 4 Change, LLC
"Real Estate Investors helping others "change" spaces, one house at a time!"
http://www.destine4change.com
Article Source: http://EzineArticles.com/?expert=J._S._King
Sell Your House Fast by Using Emotions!
The truth is that when people actually go into a home to decide whether or not to buy it, the choice is not made by logic such as space, price, etc. The choice is made with their emotions! People will actually fall in love with a home, or they will not - and find different reasons NOT to buy the house. So, your goal is to use emotions to help sell your house fast; make them fall in love with it.
Give the Best First Impression Ever -
The first impression a potential homebuyer will have of your home is from the curb. This is why 'curb appeal' is so important! Use this first impression and make it a great one. Make sure your home looks beautiful from the outside. Is the lawn manicured nicely? Is the exterior of the home clean, freshly painted and welcoming? Perhaps it's time the exterior walls were repainted, making use of gorgeous wall and trim colors to create a great first impression. By ensuring that the house looks wonderful from the curb, you can increase the chances that your home will sell quickly.
Create a Great Focal Point -
Another thing you can do to make the first impression great is to create a focal point for potential homebuyers. If you have already ensured that the exterior walls and trim look amazing, consider painting your door another color. Would a red door look good with the existing wall colors? Research shows that having a red door creates a beautiful focal point from the curb, providing that red goes well with the existing colors - tan, beige, ivory, grey, etc. You might also frame the door with tall, beautiful plants on either side. Creating a focal point is a great way to increase the beauty that potential homebuyers see from the curb.
Maintaining Unity -
This is something a lot of people don't think about. Your home needs to blend well with the homes in the neighborhood so it doesn't stick out or seem like it doesn't belong. For instance, if you live in a neighborhood in a coastal town and the houses around you are painted pastel and beach colors like peach, sky blue and other airy, light colors - painting your home forest green or deep blue will probably make it stick out. While you don't have to match your paint to that of your neighbor, make sure it blends well and creates unity. In the case of those pastel colored homes, a warm and light yellow or sage green would do nicely!
By making sure that your home looks amazing from the outside, you will make a positive first impression on potential homebuyers. If the house blends well with the other houses in the neighborhood, people will get the impression that your home is 'nestled' into its surroundings. Just simple things like this can make a huge difference when you want to sell your house fast. Good luck!
If you're sick and tired of waiting for your house to sell, perhaps examining other options is a good idea. Learn how to sell your house quickly and forget about waiting any longer. Visit http://www.sellhousequick.info today to learn new techniques and tricks to sell your house quickly.
Article Source: http://EzineArticles.com/?expert=Kristiana_Jones
Give the Best First Impression Ever -
The first impression a potential homebuyer will have of your home is from the curb. This is why 'curb appeal' is so important! Use this first impression and make it a great one. Make sure your home looks beautiful from the outside. Is the lawn manicured nicely? Is the exterior of the home clean, freshly painted and welcoming? Perhaps it's time the exterior walls were repainted, making use of gorgeous wall and trim colors to create a great first impression. By ensuring that the house looks wonderful from the curb, you can increase the chances that your home will sell quickly.
Create a Great Focal Point -
Another thing you can do to make the first impression great is to create a focal point for potential homebuyers. If you have already ensured that the exterior walls and trim look amazing, consider painting your door another color. Would a red door look good with the existing wall colors? Research shows that having a red door creates a beautiful focal point from the curb, providing that red goes well with the existing colors - tan, beige, ivory, grey, etc. You might also frame the door with tall, beautiful plants on either side. Creating a focal point is a great way to increase the beauty that potential homebuyers see from the curb.
Maintaining Unity -
This is something a lot of people don't think about. Your home needs to blend well with the homes in the neighborhood so it doesn't stick out or seem like it doesn't belong. For instance, if you live in a neighborhood in a coastal town and the houses around you are painted pastel and beach colors like peach, sky blue and other airy, light colors - painting your home forest green or deep blue will probably make it stick out. While you don't have to match your paint to that of your neighbor, make sure it blends well and creates unity. In the case of those pastel colored homes, a warm and light yellow or sage green would do nicely!
By making sure that your home looks amazing from the outside, you will make a positive first impression on potential homebuyers. If the house blends well with the other houses in the neighborhood, people will get the impression that your home is 'nestled' into its surroundings. Just simple things like this can make a huge difference when you want to sell your house fast. Good luck!
If you're sick and tired of waiting for your house to sell, perhaps examining other options is a good idea. Learn how to sell your house quickly and forget about waiting any longer. Visit http://www.sellhousequick.info today to learn new techniques and tricks to sell your house quickly.
Article Source: http://EzineArticles.com/?expert=Kristiana_Jones
Monday, December 8, 2008
Proof of Funds Letters!
Yes, as Platinum Member of HSA, you are entitled to use our Investor’s Private Funds.
Cost to use the funds is 1% plus $300
The fee is paid out of closing!
Which means Nothing is paid uprfront and there are No CREDIT checks!
Now as you may already know, Banks won’t consider your offer on
Short Sales or REO’s without a “Proof of Funds” Letter.
This is the part that stops most investors dead in their tracks…until now.
Here’s a 2 minute video on how to obtain and print out as many of your Proof of Funds Letters as you need:
Click Here for 2 Minute Video!
If you are not a Platinum member yet, visit us at:
http://www.FUNDSFORSHORTSALES.COM
and find out how you can be flipping short sales and
REO homes using NO CREDIT AND NO CASH!
Make sure you sign up for the FREE 30 Day Trial!
It’s time to think big…really BIG!
Larry Potter
Home Seller Assist
847-872-4047
Saturday, December 6, 2008
Anatomy of YOUR Future!
How can you conquer old beliefs about yourself so that...
the promotion you've been wanting could actually fall into your lap?
you could drop the 20 pounds you've been stuck with for the last 2 years?
your bank account could finally be larger than your credit card bill?
your partner in life could actually show up as your partner in life?
Sometimes, all it takes is looking at yourself from a different perspective – one without past mistakes, losses and disagreements. Sometimes it takes living in this moment and a coach who can help you stand in the present and create the future from now... instead of looking at it through the eyes of the past.
It really IS possible to can clear out those old barriers to success and start creating the future of your dreams.
EVERY moment is a new possibility – start living that way NOW!
Consider looking at the Home Seller Assist program created by John Alexander.
You won't be sorry!!!
the promotion you've been wanting could actually fall into your lap?
you could drop the 20 pounds you've been stuck with for the last 2 years?
your bank account could finally be larger than your credit card bill?
your partner in life could actually show up as your partner in life?
Sometimes, all it takes is looking at yourself from a different perspective – one without past mistakes, losses and disagreements. Sometimes it takes living in this moment and a coach who can help you stand in the present and create the future from now... instead of looking at it through the eyes of the past.
It really IS possible to can clear out those old barriers to success and start creating the future of your dreams.
EVERY moment is a new possibility – start living that way NOW!
Consider looking at the Home Seller Assist program created by John Alexander.
You won't be sorry!!!
Thursday, December 4, 2008
The Lesser of Two Evils Technique
Here are the basic steps:
1. Come up with two options for your prospect. Make sure there are logical arguments for both alternatives - but also make that sure the one you prefer is the "Lesser of Two Evils."
2. When you present the options to your prospect, start with the "greater" evil. That way, when you present the option you want him to choose, he will perceive it to be the one he wants.
3. If you've done a good job of making your case, the prospect will make the decision you want him to make almost immediately. If he doesn't jump on it right away, don't try to pressure him. Just sit back and be patient. Remember, the effectiveness of this technique is based on the fact that, psychologically, people like to feel that they are in control of their own decisions. If you push them, it's likely to backfire.
Persuading people to make the choices you want them to make isn't easy. However, if done right, the Lesser of Two Evils approach almost always works. The icing on the cake is that the people you use it with will be happy with the decisions they made "on their own."
Attend Our Call This Evening At 7pm - Central
CONFERENCE CALL:
Dial-In #: 1-218-486-7200
Bridge# 702483
1. Come up with two options for your prospect. Make sure there are logical arguments for both alternatives - but also make that sure the one you prefer is the "Lesser of Two Evils."
2. When you present the options to your prospect, start with the "greater" evil. That way, when you present the option you want him to choose, he will perceive it to be the one he wants.
3. If you've done a good job of making your case, the prospect will make the decision you want him to make almost immediately. If he doesn't jump on it right away, don't try to pressure him. Just sit back and be patient. Remember, the effectiveness of this technique is based on the fact that, psychologically, people like to feel that they are in control of their own decisions. If you push them, it's likely to backfire.
Persuading people to make the choices you want them to make isn't easy. However, if done right, the Lesser of Two Evils approach almost always works. The icing on the cake is that the people you use it with will be happy with the decisions they made "on their own."
Attend Our Call This Evening At 7pm - Central
CONFERENCE CALL:
Dial-In #: 1-218-486-7200
Bridge# 702483
Tuesday, December 2, 2008
If you missed the Live Webcast...
...where we introduced the new Asset Finder Program.
We recorded the best parts and will make it
available for your viewing for the next 24 hours at this link...
http://publichsa.s3.amazonaws.com/hsaasset_finders_program_overview.mp4
It's 6 minutes you don't want to miss. To get in on the live
training for this new program join the Platinum level here.
This training will take place on Wed evening at 8:30pm-Central
If the link doesn't open, copy and paste it into your browser and click enter.
Larry Potter, Pres.
KIM-LAR INC
We recorded the best parts and will make it
available for your viewing for the next 24 hours at this link...
http://publichsa.s3.amazonaws.com/hsaasset_finders_program_overview.mp4
It's 6 minutes you don't want to miss. To get in on the live
training for this new program join the Platinum level here.
This training will take place on Wed evening at 8:30pm-Central
If the link doesn't open, copy and paste it into your browser and click enter.
Larry Potter, Pres.
KIM-LAR INC
We Buy Non-Performing Assets
Get Rid of Non-Performing Assets Now
...We have billions to buy your non-performing assets...
Simply send a spreadsheet of your portfolio...
...Mortgage loans, car loans...
Credit card debt, installment loans....
...Our hedgefunds are looking to buy now...
Contact Larry Potter Now At lpotter33@gmail.com
Sunday, November 30, 2008
How to Market Your FSBO Home
Many FSBO sellers are told marketing their home for sale by owner is very difficult. The fact is that many FSBO sellers do not approach their attempt to sell in a proactive manner. The goal of any FSBO seller is to get as many buyers as possible to know their home is for sale. The number one mistake FSBO sellers make is not marketing their home properly.
There are many different things you can do to market a home. The number one is to use as many forms of media as possible to create maximum exposure for a home that is for sale. Because marketing is key to getting a home sold you will want to take the time when preparing a marketing plan. Advertising budget is always a concern but with the growth of the internet your options are plentiful and often free. Research your options so you can get the most bang for your buck. Be careful not to spend your time or money on services you don't need.
Here is a list of FSBO marketing ideas:
1) Signs: Of course this is number one - make your signs simple with basic contact information like the phone number. Your number should be large and easy to read for potential buyers driving by searching the area for a home.
2) Free Online Local Classified Ads: There are many communities that have started free classified websites. (Free)
3) Open Houses: They can help but they're not the best way to market your home. Many of the people coming to your home are neighbors or people that are not true committed buyers. That can be useful in some ways because they may share their knowledge with someone who is actually looking. Do not dis count this method though because only one person needs to like your home to find a potential buyer.
4) Using the Internet: The internet is the ultimate media source for creating exposure. It is one of the easiest and most effective ways to reach buyers. Most home buyers start (85%) their search online. There are several ways to advertise on-line. There are many for sale by owner websites and the key is to get your home on as many as possible. The main drawback is this may take you sometime but it is key to getting your home in the public eye. Many of these FSBO websites will allow you to list your home for free. Unlike in the past many of these FSBO sites now share their information and can get you placed on partner websites automatically.
5) CraigsList: You can post your property for free on CraigsList. Go to craigslist.com and make sure to select your city first. The draw back to this site is that you need to post frequently since listings are sorted by date.
6) Virtual Tour: The Virtual Tour is a great option. The virtual tour can give your prospective buyer a much better idea of what the interior of your home looks like. You may also want to consider posting several YouTube.com videos of your home for sale. This is a great high traffic website that can allow you to link to your online listing from the video.
7) Multiple Listing Service (MLS): Perhaps the best tool to market your home is the MLS. MLS listings are generally pulled by major websites like Realtor.com, and almost all real estate firm websites. To get listed you need to go through a real estate broker. There are many brokers that will list your property on MLS for a flat fee.
The best thing to remember is that as a FSBO seller you need to have a proactive approach to selling your home. There is no reason that you can not have the same number of eyeballs looking at your home online than if listed with a full service broker. You may have some minor costs establishing your online presence but it will be a fraction of the commissions paid to a traditional broker.
Michael Ranger is currently Director of Operations for http://www.24hourfsbo.com and Alliance Marketing Concepts, LLC. 24hourFSBO is a real estate marketing website that offers homeowners the information and tools need to sell their home by owner.Ranger has spent many years in the real estate industry as a very successful realestate broker. Ranger has received many awards and acknowledgments for his level of service and production.
How To Get A Free Fsbo Listing
Article Source: http://EzineArticles.com/?expert=Michael_Ranger
There are many different things you can do to market a home. The number one is to use as many forms of media as possible to create maximum exposure for a home that is for sale. Because marketing is key to getting a home sold you will want to take the time when preparing a marketing plan. Advertising budget is always a concern but with the growth of the internet your options are plentiful and often free. Research your options so you can get the most bang for your buck. Be careful not to spend your time or money on services you don't need.
Here is a list of FSBO marketing ideas:
1) Signs: Of course this is number one - make your signs simple with basic contact information like the phone number. Your number should be large and easy to read for potential buyers driving by searching the area for a home.
2) Free Online Local Classified Ads: There are many communities that have started free classified websites. (Free)
3) Open Houses: They can help but they're not the best way to market your home. Many of the people coming to your home are neighbors or people that are not true committed buyers. That can be useful in some ways because they may share their knowledge with someone who is actually looking. Do not dis count this method though because only one person needs to like your home to find a potential buyer.
4) Using the Internet: The internet is the ultimate media source for creating exposure. It is one of the easiest and most effective ways to reach buyers. Most home buyers start (85%) their search online. There are several ways to advertise on-line. There are many for sale by owner websites and the key is to get your home on as many as possible. The main drawback is this may take you sometime but it is key to getting your home in the public eye. Many of these FSBO websites will allow you to list your home for free. Unlike in the past many of these FSBO sites now share their information and can get you placed on partner websites automatically.
5) CraigsList: You can post your property for free on CraigsList. Go to craigslist.com and make sure to select your city first. The draw back to this site is that you need to post frequently since listings are sorted by date.
6) Virtual Tour: The Virtual Tour is a great option. The virtual tour can give your prospective buyer a much better idea of what the interior of your home looks like. You may also want to consider posting several YouTube.com videos of your home for sale. This is a great high traffic website that can allow you to link to your online listing from the video.
7) Multiple Listing Service (MLS): Perhaps the best tool to market your home is the MLS. MLS listings are generally pulled by major websites like Realtor.com, and almost all real estate firm websites. To get listed you need to go through a real estate broker. There are many brokers that will list your property on MLS for a flat fee.
The best thing to remember is that as a FSBO seller you need to have a proactive approach to selling your home. There is no reason that you can not have the same number of eyeballs looking at your home online than if listed with a full service broker. You may have some minor costs establishing your online presence but it will be a fraction of the commissions paid to a traditional broker.
Michael Ranger is currently Director of Operations for http://www.24hourfsbo.com and Alliance Marketing Concepts, LLC. 24hourFSBO is a real estate marketing website that offers homeowners the information and tools need to sell their home by owner.Ranger has spent many years in the real estate industry as a very successful realestate broker. Ranger has received many awards and acknowledgments for his level of service and production.
How To Get A Free Fsbo Listing
Article Source: http://EzineArticles.com/?expert=Michael_Ranger
Tuesday, November 25, 2008
Compound Money by Flipping Houses
Have you ever dreamed of making money in real estate? Well, it's time to start turning those dreams into a reality. Even the inexperienced person can make money "flipping" houses if they are willing to learn the tools of the trade and invest some start up cash. Flipping Houses can be profitable no matter what the housing market is like, as long as the person knows what he or she is doing.
Start by purchasing an inexpensive fixer-upper. Sometimes repossessed HUD homes or houses purchased in government sales are a good bet. You can even get some of these homes for no money down. Then, you fix it up and resell it yourself. It is important to not cut corners when you repair or fix up a house, as it has to meet certain government standards. You also want to garner a good reputation in the community, so as you grow your house-flipping business, more people will want to buy your properties.
This is a great way to compound your money. Let's say that you have $100,000 to start with. You purchase a dilapidated house for $60,000 and spend the rest of your money fixing it up. Once all is said and done, the market value of the house goes up to twice it's original worth. You can sell it, make $20,000 and pocket the money. Then, you're still left with your original investment cash and you can flip another house!
If you are smart, motivated, and willing to take chances, flipping houses is a tried and true way to compound money in the real estate market.
If you need money now, like I mean in the next hour, try what I did. I am making more money now than in my old business and you can too, read the amazing, true story, in the link below. When I joined I was skeptical for just ten seconds before I realized what this was. I was smiling from ear to ear and you will too.
Imagine doubling your money every week with no or little risk! To discover a verified list of Million Dollar Corporations offering you their products at 75% commission to you. Click the link below to learn HOW you will begin compounding your capital towards your first Million Dollars at the easy corporate money program.
Quickest-way-to-make-money-on-earth.com
Article Source: http://EzineArticles.com/?expert=Perry_Webbing
Start by purchasing an inexpensive fixer-upper. Sometimes repossessed HUD homes or houses purchased in government sales are a good bet. You can even get some of these homes for no money down. Then, you fix it up and resell it yourself. It is important to not cut corners when you repair or fix up a house, as it has to meet certain government standards. You also want to garner a good reputation in the community, so as you grow your house-flipping business, more people will want to buy your properties.
This is a great way to compound your money. Let's say that you have $100,000 to start with. You purchase a dilapidated house for $60,000 and spend the rest of your money fixing it up. Once all is said and done, the market value of the house goes up to twice it's original worth. You can sell it, make $20,000 and pocket the money. Then, you're still left with your original investment cash and you can flip another house!
If you are smart, motivated, and willing to take chances, flipping houses is a tried and true way to compound money in the real estate market.
If you need money now, like I mean in the next hour, try what I did. I am making more money now than in my old business and you can too, read the amazing, true story, in the link below. When I joined I was skeptical for just ten seconds before I realized what this was. I was smiling from ear to ear and you will too.
Imagine doubling your money every week with no or little risk! To discover a verified list of Million Dollar Corporations offering you their products at 75% commission to you. Click the link below to learn HOW you will begin compounding your capital towards your first Million Dollars at the easy corporate money program.
Quickest-way-to-make-money-on-earth.com
Article Source: http://EzineArticles.com/?expert=Perry_Webbing
Thursday, November 20, 2008
Short Sales from A-Z This Saturday Morning
Special Note: This information is coming from an
exclusive source and is not generally available
to the rest of the public will not be presented
again in order to keep it confined to only a select
group.
This Saturday morning (time not yet set) all Platinum
level members will receive live training on how to do short sales
from A-Z and how to incorporate the 1% funds to purchase an unlimited
amount of short sales and you will also gain access to members only
title company that knows how to close out short sale flips in ALL 50 states.
The live webcast training will take place at
http://www.fundsforshortsales.com
Register now!
You will be notified of the starting time. Register now!
Please have a notepad near you and if you miss some
details, you will be provided with a video of the
presentation for you exclusive use only
See you there, this will be great.
Larry Potter
www.FundsForShortSales.com
PS: 1% Funds Available for REOs too
Are Your Subject Lines Getting Short Shrift?
If you’re like most marketers, you may not be paying enough attention to your subject lines.
According to an EROI survey, three-fourths of marketers try to make sure their subject lines are relevant to the content of the e-mail. Half of marketers try to keep their subject lines short. But only one quarter of marketers test their subject lines regularly.
According to an EROI survey, three-fourths of marketers try to make sure their subject lines are relevant to the content of the e-mail. Half of marketers try to keep their subject lines short. But only one quarter of marketers test their subject lines regularly.
What’s the big deal? After all, the subject line is such a small bit of copy in the greater scheme of things… But you might want to reconsider how much time you devote to this little headline.
The fact is, your subject line could make the difference between whether your customer reads your sales letter… or sends your e-mail straight to her trash folder.
And if your customer isn’t reading your sales copy, you’ve just lost a potential sale.
How can you make your subject lines appealing to your readers?
You can find plenty of ideas about how to make subject lines stronger. But the only way to REALLY KNOW what’s working is to test.
Split your e-mail list into two parts. (This works best if you have a list of 100,000 or more.) Send the exact same e-mail to your entire list - but send one subject line to half your list, and another subject line to the other half.
And measure your results. Find out how many of your subscribers are opening your e-mails. Look for patterns. Do short subject lines have a higher open rate than long subject lines? Do questions get people to open their e-mails more frequently? Does using someone’s name influence open rates? Then test your assumptions and increase your Home Seller Assist
reponses.
If you’re not testing your subject lines, you could be missing out on hundreds - even thousands - of potential sales.
Tuesday, November 18, 2008
Power-Packed Headline
Every part of your sales message is important. Your opening is crucial. Your presentation of product benefits ... of proof and credibility elements ... of the offer and premiums ... of your guarantee ... and of your closing "ask-for-the-sale" copy are all critical.
But of all the things you do to produce a sale, nothing equals your headline when it comes to pushing response through the roof. In my 33 years in this business, I've seen great new headlines produce 25%, 35%, even 45% lifts in response and ROI.
Why are heads so important? Two reasons:
First, your headline is the demurely raised eyebrow ... the whisper in the ear ... the tap on the shoulder ... or the shrieking air raid horn (remember those?) that makes it impossible for your prospect to look at anyone but you. (More precisely, at anyone's ad but yours.)
Second, your headline is the gateway to your sales copy. It is what persuades your prospect to read your sales message.
When you study the most effective headlines ever written, you can't help but notice that they accomplish these twin tasks by offering the reader a BRIBE - a strong benefit in exchange for reading the sales message.
Whether explicit or implicit, shouted or whispered, the best heads you'll ever read - or write - will be a proposed transaction: "Read this ... and this very specific, very wonderful thing will happen for you."
Allow me to show you three of the most powerful headline techniques ever - approaches that have produced huge winners for the big shots (and, yes, for me too).
1. Pure benefit headlines present only the primary practical benefit offered by the product.
"Who else wants a whiter wash- with no hard work?"
Once upon a time, pure benefit headlines were all the rage. And they worked. But today's prospects are being offered identical benefits by dozens, scores, or hundreds of competing advertisers.
Unless the benefit you're offering is truly unique - or presented in a very unique and intriguing way - you'll need to do more than just present or imply a benefit.
Here's how John Carlton turned a benefit head into something absolutely unique, and made his ad a must-read:
"Amazing Secret Discovered by One-Legged Golfer Adds 50 Yards to Your Drives, Eliminates Hooks and Slices... and Can Slash Up to 10 Strokes From Your Game Almost Overnight"
2. Pure emotion heads directly address the emotional need, frustration, or fear that the product's primary benefit addresses - only hinting at the practical benefit.
"Tell The 'Health Police' To Take A Flying Leap – And Return To Life's GUILTIEST PLEASURES!"
Pure emotion heads have worked very well for me. But ONLY when they are followed immediately with a strong presentation of the benefits that are being promised.
3. Combined benefit/emotion heads present the product's chief benefit and either imply or state the emotional payoff for the reader.
"Laugh All The Way To The Gas Pump!How rising gas prices can make you up to 307% richer in 2006"
Regardless of whether your headline is pure benefit, pure emotion, or a combination of the two, there are dozens of ways to give it greater selling power.
Here are a few ...
Present a proposition: Great propositions make a statement that the reader already believes and tantalize him with the implications of that statement.
"For every illness, there is a country where it simply doesn't exist ..."
Propose a transaction: Transaction heads add credibility to your promised benefit by disclosing that you're asking something from the reader in return.
"Read This Now ...Or Kiss Your Money GOODBYE!"
Use specificity to create credibility: Include specific facts or connect your headline to a current news event.
"1,384 'ENRONS' Are NowRacing Toward BANKRUPTCY"
Get the prospect's natural curiosity working for you: Intrigue and curiosity heads tease the benefit or begin the conversation by telling a fascinating story.
"How I Made a Fortune With a Fool Idea"
Try this. Sit down with a headline you're working on now and ask yourself these six questions:
1. Does your headline offer the reader a reward for reading your sales copy?
2. What specifics could you add to make your headline more intriguing and believable?
3. Does your headline trigger a strong, actionable emotion the reader already has about the subject at hand?
4. Does your headline present a proposition that will instantly get your prospect nodding his or her head?
5. Could your headline benefit from the inclusion of a proposed transaction?
6. Could you add an element of intrigue to drive the prospect into your opening copy?
Spend 15 minutes on it ... and I'll bet you come up with something great!
But of all the things you do to produce a sale, nothing equals your headline when it comes to pushing response through the roof. In my 33 years in this business, I've seen great new headlines produce 25%, 35%, even 45% lifts in response and ROI.
Why are heads so important? Two reasons:
First, your headline is the demurely raised eyebrow ... the whisper in the ear ... the tap on the shoulder ... or the shrieking air raid horn (remember those?) that makes it impossible for your prospect to look at anyone but you. (More precisely, at anyone's ad but yours.)
Second, your headline is the gateway to your sales copy. It is what persuades your prospect to read your sales message.
When you study the most effective headlines ever written, you can't help but notice that they accomplish these twin tasks by offering the reader a BRIBE - a strong benefit in exchange for reading the sales message.
Whether explicit or implicit, shouted or whispered, the best heads you'll ever read - or write - will be a proposed transaction: "Read this ... and this very specific, very wonderful thing will happen for you."
Allow me to show you three of the most powerful headline techniques ever - approaches that have produced huge winners for the big shots (and, yes, for me too).
1. Pure benefit headlines present only the primary practical benefit offered by the product.
"Who else wants a whiter wash- with no hard work?"
Once upon a time, pure benefit headlines were all the rage. And they worked. But today's prospects are being offered identical benefits by dozens, scores, or hundreds of competing advertisers.
Unless the benefit you're offering is truly unique - or presented in a very unique and intriguing way - you'll need to do more than just present or imply a benefit.
Here's how John Carlton turned a benefit head into something absolutely unique, and made his ad a must-read:
"Amazing Secret Discovered by One-Legged Golfer Adds 50 Yards to Your Drives, Eliminates Hooks and Slices... and Can Slash Up to 10 Strokes From Your Game Almost Overnight"
2. Pure emotion heads directly address the emotional need, frustration, or fear that the product's primary benefit addresses - only hinting at the practical benefit.
"Tell The 'Health Police' To Take A Flying Leap – And Return To Life's GUILTIEST PLEASURES!"
Pure emotion heads have worked very well for me. But ONLY when they are followed immediately with a strong presentation of the benefits that are being promised.
3. Combined benefit/emotion heads present the product's chief benefit and either imply or state the emotional payoff for the reader.
"Laugh All The Way To The Gas Pump!How rising gas prices can make you up to 307% richer in 2006"
Regardless of whether your headline is pure benefit, pure emotion, or a combination of the two, there are dozens of ways to give it greater selling power.
Here are a few ...
Present a proposition: Great propositions make a statement that the reader already believes and tantalize him with the implications of that statement.
"For every illness, there is a country where it simply doesn't exist ..."
Propose a transaction: Transaction heads add credibility to your promised benefit by disclosing that you're asking something from the reader in return.
"Read This Now ...Or Kiss Your Money GOODBYE!"
Use specificity to create credibility: Include specific facts or connect your headline to a current news event.
"1,384 'ENRONS' Are NowRacing Toward BANKRUPTCY"
Get the prospect's natural curiosity working for you: Intrigue and curiosity heads tease the benefit or begin the conversation by telling a fascinating story.
"How I Made a Fortune With a Fool Idea"
Try this. Sit down with a headline you're working on now and ask yourself these six questions:
1. Does your headline offer the reader a reward for reading your sales copy?
2. What specifics could you add to make your headline more intriguing and believable?
3. Does your headline trigger a strong, actionable emotion the reader already has about the subject at hand?
4. Does your headline present a proposition that will instantly get your prospect nodding his or her head?
5. Could your headline benefit from the inclusion of a proposed transaction?
6. Could you add an element of intrigue to drive the prospect into your opening copy?
Spend 15 minutes on it ... and I'll bet you come up with something great!
Getting from where you are now to where you want to be requires a ...
... specific (but simple) strategy:
Decide what you want your life to be (more free time, better financial picture, etc)
Be willing to start from where you are with your situation as it is now (you can't start from anywhere else)
Be willing to learn from others who have walked the path before you (this speeds things up)
Take actions when you can. If that's a little now it's completely OK as long as you seize opportunities when you have them to do more when the chance arises.
THAT is the single path that will take you where you want to go next.
Those who get off this path won't arrive anywhere they want to actually be, and they often struggle for much of their lives because of it.
Some people love to try to make this a lot more complicated but it really isn't complicated.
The path to success is narrow.
It is aligned with signs all pointing in the same direction.
The other paths you can choose to take lead to poverty... both financial poverty and emotional poverty as well (these are the paths of distraction, worry, blame, regret, being a victim, confusion, overwhelm, indecision and the list goes on).
These paths to poverty are covered with conflicting signs and thickets... they all lead to endless struggle.
So, stay the course based on what you want to achieve in YOUR life.
And don't forget the Home Seller Assist webcast hosted by John Alexander each
Tues and Wed at 8pm - Eastern.
Register Now!
Decide what you want your life to be (more free time, better financial picture, etc)
Be willing to start from where you are with your situation as it is now (you can't start from anywhere else)
Be willing to learn from others who have walked the path before you (this speeds things up)
Take actions when you can. If that's a little now it's completely OK as long as you seize opportunities when you have them to do more when the chance arises.
THAT is the single path that will take you where you want to go next.
Those who get off this path won't arrive anywhere they want to actually be, and they often struggle for much of their lives because of it.
Some people love to try to make this a lot more complicated but it really isn't complicated.
The path to success is narrow.
It is aligned with signs all pointing in the same direction.
The other paths you can choose to take lead to poverty... both financial poverty and emotional poverty as well (these are the paths of distraction, worry, blame, regret, being a victim, confusion, overwhelm, indecision and the list goes on).
These paths to poverty are covered with conflicting signs and thickets... they all lead to endless struggle.
So, stay the course based on what you want to achieve in YOUR life.
And don't forget the Home Seller Assist webcast hosted by John Alexander each
Tues and Wed at 8pm - Eastern.
Register Now!
Monday, November 17, 2008
Investor/Agent Disclosure
So how do I manage disclosure as an investor/agent without scaring folks off or putting them on the defensive?
Well, the answer’s pretty simple. I just tell ‘em. Just tell ‘em, don’t make a big deal of it, and don’t worry about it.
The fact is, contrary to popular belief most folks just don’t care in the least if you’re licensed or not. And some folks actually seem to feel even better about it.
Here’s what to say…
…And usually in your very first conversation with a prospective client (i.e. motivated seller whose house you're scoping out)…
“By the way, I want to let you know that I am a licensed Realtor. So you know I’ve got a little formal training.
But also just to make sure we’re on the same page here I”m not here to try and list your house or anything like that… (smiling a little at this point) …I’m not here as your agent or anyone else’s other than my own. I’m here looking as a possible BUYER. Make sense?”
You bet! Many agents who are working the Home Seller Assist created by John Alexander, also
known as We Provide The Cash use this techinque.
Well, the answer’s pretty simple. I just tell ‘em. Just tell ‘em, don’t make a big deal of it, and don’t worry about it.
The fact is, contrary to popular belief most folks just don’t care in the least if you’re licensed or not. And some folks actually seem to feel even better about it.
Here’s what to say…
…And usually in your very first conversation with a prospective client (i.e. motivated seller whose house you're scoping out)…
“By the way, I want to let you know that I am a licensed Realtor. So you know I’ve got a little formal training.
But also just to make sure we’re on the same page here I”m not here to try and list your house or anything like that… (smiling a little at this point) …I’m not here as your agent or anyone else’s other than my own. I’m here looking as a possible BUYER. Make sense?”
You bet! Many agents who are working the Home Seller Assist created by John Alexander, also
known as We Provide The Cash use this techinque.
Friday, November 14, 2008
Mortgage Marketing That Gives You a Competitive Edge
Are you at a loss on how your mortgage marketing can get a larger number of real estate agent referrals? You are not the only one. It is getting harder for loan officers to convince real estate agents to refer their buyers, not to mention getting them to recommend you to other agents.How are some loan officers getting such noticeable results? Their secret is consistent - they have loyalty from a handful of realtors. They always make it sound so easy too. "All you have to do is meet a few good realtors and treat them right." This is tough to do when realtors change lenders as often as they do. So how can you establish this kind of loyalty?
Is your marketing focused on the agent? You may think your mortgage marketing is terrific, but it is probably not focused tightly enough on agents. Your marketing needs to make the very best first impression, and most agents only care how much you can help them solve their problems. If you want agents to send clients your way, you are going to have to refocus on their needs.
Remember that you are in a service business, not a sales business. There is a significant difference between service and sales, and this difference greatly affects how your mortgage marketing should work. You have to understand an agent's problems before you can offer solutions.
If you are offering a promise of high-quality customer service to real estate agents, then there are two reasons why your message may not be getting through. First, real estate agents hear these kinds of messages all the time. When you are exposed to the same message again and again, the natural inclination is to simply ignore the message.
Second, agents have probably heard this promise from loan officers in the past and it wasn't delivered. Agents are getting frustrated with the declining professionalism in the industry today, and are less likely to trust loan officers as a result. You may have every intention of honoring your promises, but are still being ignored due to your competition's behavior.
Great loan officers close loans on time and provide high quality service, and although that's exactly what an agent wants, it is not enough to make you stand out. So how can you get your services across to them? Your service is not a tangible product, but the aim of good mortgage marketing is to make it tangible in their minds. It is always better to show them than to tell them.
If an agent gets to experience your quality of service firsthand, they are more likely to believe your promise of customer service for their clients. If you had a mortgage marketing system that promoted your service at every step of the process, this would make matters much easier. If you can spend more time on the things you do well, you can make more money and stop stressing out about your marketing strategy.
Jeffrey Nelson helps loan officers increase loan originations by getting referrals from real estate agents.
Click here to get a free Video Book. It shows Jeffrey's exclusive marketing solution for getting clients from real estate agents in as little as 30 days.
Visit us at http://www.agentmagnet.com/
Article Source: http://EzineArticles.com/?expert=Jeffrey_Nelson
Tuesday, November 11, 2008
Relief Starts to Trickle to Troubled Homeowners
Starting December 15, Fannie Mae and Freddie Mac, the huge, government-controlled mortgage underwriters, will sponsor various kinds of relief to homeowners at risk of foreclosure. Here are some of the requirements eligible borrowers must meet:
Be at least three months behind on their mortgage payments
Owe the bank at least 90 percent of what the home is worth
Live in the home as a primary residence
Not be in bankruptcy
Be able to prove that they're not just trying to skip out on the loan
For those who qualify, banks could agree to lower the interest rate or extend the life of the loan in order to lower monthly payments and make the mortgage more affordable. But many troubled borrowers will still fall outside the new safety net, for a variety of reasons. Here's who is most likely to benefit:
Homeowners with decent income.
A new federal standard calls for the typical monthly mortgage payment to be no more than 38 percent of household income. Which means you have to have some income to start with.
At IndyMac, the California bank the FDIC took over this summer, an aggressive loan workout program has helped some struggling borrowers lower their monthly payment by an average of about $380. That might make a difference for working families just starting to slip under water or borrowers who could afford the payments under a low, introductory rate but are now struggling under a much higher reset rate. But it probably won't help people who have been laid off or whose income has fallen significantly. And so far, the feds are being careful not to forgive portions of a loan outright.
Borrowers who badger their bank. Government regulators say that one of the barriers to helping some of the most troubled homeowners is finding them—mainly because they don't seek help where it's available. So people who think they might qualify for a mortgage modification shouldn't wait for their bank to contact them: They should beat a path to the bank and demand help. And if it's not forthcoming right away, ask again.
People with their paperwork in order. One of the reasons it's taken so long to get a program in place to help homeowners is the potential for fraud and abuse. Regulators are trying to be careful that flippers, speculators, and people who can pay their mortgage but just want to wriggle out of their loans don't game the system. So anybody who shows up asking for a workout is likely to undergo a white-glove inspection. You'll have to prove that you work and live where you say you do, you're not juggling a portfolio of properties, and you're really in financial distress. The days of undocumented "no-doc" loans are long gone.
Borrowers with a loan held by the issuing bank. Unfortunately, this cuts out a lot of homeowners—and there's practically nothing they can do about it. Over recent years, the majority of mortgages have not been held by the bank that made the initial loan. Instead, they've been transmogrified into complex securities and sold to investors all over the world—a big contributor to the overall housing bust.
Be at least three months behind on their mortgage payments
Owe the bank at least 90 percent of what the home is worth
Live in the home as a primary residence
Not be in bankruptcy
Be able to prove that they're not just trying to skip out on the loan
For those who qualify, banks could agree to lower the interest rate or extend the life of the loan in order to lower monthly payments and make the mortgage more affordable. But many troubled borrowers will still fall outside the new safety net, for a variety of reasons. Here's who is most likely to benefit:
Homeowners with decent income.
A new federal standard calls for the typical monthly mortgage payment to be no more than 38 percent of household income. Which means you have to have some income to start with.
At IndyMac, the California bank the FDIC took over this summer, an aggressive loan workout program has helped some struggling borrowers lower their monthly payment by an average of about $380. That might make a difference for working families just starting to slip under water or borrowers who could afford the payments under a low, introductory rate but are now struggling under a much higher reset rate. But it probably won't help people who have been laid off or whose income has fallen significantly. And so far, the feds are being careful not to forgive portions of a loan outright.
Borrowers who badger their bank. Government regulators say that one of the barriers to helping some of the most troubled homeowners is finding them—mainly because they don't seek help where it's available. So people who think they might qualify for a mortgage modification shouldn't wait for their bank to contact them: They should beat a path to the bank and demand help. And if it's not forthcoming right away, ask again.
People with their paperwork in order. One of the reasons it's taken so long to get a program in place to help homeowners is the potential for fraud and abuse. Regulators are trying to be careful that flippers, speculators, and people who can pay their mortgage but just want to wriggle out of their loans don't game the system. So anybody who shows up asking for a workout is likely to undergo a white-glove inspection. You'll have to prove that you work and live where you say you do, you're not juggling a portfolio of properties, and you're really in financial distress. The days of undocumented "no-doc" loans are long gone.
Borrowers with a loan held by the issuing bank. Unfortunately, this cuts out a lot of homeowners—and there's practically nothing they can do about it. Over recent years, the majority of mortgages have not been held by the bank that made the initial loan. Instead, they've been transmogrified into complex securities and sold to investors all over the world—a big contributor to the overall housing bust.
Sunday, November 9, 2008
3 top reasons someone will open an email you sent
They have an established relationship with the sender.
If email recipients know who their emails are from, they're more likely to open them, with 65% of recipients saying the "From" line is the most compelling reason for them to open their opt-in emails. And 74% of recipients said that if the email was from "a brand I know and trust" they were more likely to respond to it.
The offer is relevant to their needs.
You need to know your target audience and tailor the content of your emails to meet their needs. The most important factor in generating a response is offering a product that they wanted at the time (83%).
To make sure your offers are timely, create separate campaigns for each segment of your audience (e.g., newsletter subscribers and people who have purchased from you before).
The email offers a good price on something they want.
Price is important in most online transactions: offers of free shipping and discounted prices in the subject lines of emails are more likely to compel recipients to open them.
Email is one of your most potent sales generators -- but only if your emails are getting opened.
It's worth your time to build your credibility by offering lots of value in your regular emails, and study your market to understand their wants and needs.
Then, when you send out that promotional email about the Home Seller Assist program created by John Alexander, you know it's something they'll open with no hesitation.
Saturday, November 8, 2008
Staying Focused on Your Goals
I encourage you to take action on whatever goals you have set for yourself. Acquiring any kind of knowledge is worthwhile. Yet, that knowledge is absolutely worthless unless you use it to develop a plan, take action, and channel that action into success.
A good approach is to use the following formula:
1. Dedicate 25 percent of your allotted time to studying.
2. Dedicate 25 percent of your allotted time to observing.
3. Dedicate 50 percent of your allotted time to DOING!
And I think you'll find that the DOING part of the formula is integral to the studying and observing. This works great with the Home Seller Assist program created by John
Alexander and if you will work it continously, you'll succeed!
A good approach is to use the following formula:
1. Dedicate 25 percent of your allotted time to studying.
2. Dedicate 25 percent of your allotted time to observing.
3. Dedicate 50 percent of your allotted time to DOING!
And I think you'll find that the DOING part of the formula is integral to the studying and observing. This works great with the Home Seller Assist program created by John
Alexander and if you will work it continously, you'll succeed!
Friday, November 7, 2008
Rural Areas
Below is the site for the Rural areas that may qualify that
Paul mentioned in our conference call on 11/07/08
which should be up on this site shortly.
It also has additional information on DTI , income ceiling etc.
http://eligibility.sc.egov.usda.gov/eligibility/welcomeAction.do
Paul mentioned in our conference call on 11/07/08
which should be up on this site shortly.
It also has additional information on DTI , income ceiling etc.
http://eligibility.sc.egov.usda.gov/eligibility/welcomeAction.do
Thursday, November 6, 2008
The Score Is Now 0-2
Wall Street plunged for a second day as Obama fears widened.
After gaining over 300 points on election day, once Obama was declared the winner, the Dow suffered its worst one day point decline in post election day trading history. It fell over 486 points yesterday and was down another 443 points today!. That's only 929 points in two days!!!
The recent calls on the possible 'Obama' affect on the markets over the past few weeks has now, in the wake of the election results, been clearly vindicated.
While the uncertainty surrounding the U.S. Presidential election outcome has been removed - which is why we saw the rally on Wall Street Tuesday - it obviously has been replaced with the uncertainty of what a Democratically controlled House, Senate and Presidency will mean for U.S. business.
Remember, Obama and the Democrats ran on an anti - business theme. They intentionally used a populist message to get elected and now those who put them in power will expect them to live up to their campaign rhetoric of 'sticking it to business' and 'leveling the playing field for the common man'. Problem with that rhetoric is that ignores economic science completely.
Truth is folks, the Reagan Revolution is probably now over. The concept that free markets provide the best opportunities for creating wealth in a society, thereby consistently and overwhelmingly raising the standard of living for that society, is done. Forget the facts and the obvious numbers that prove them (as we stated in earlier reports, from a $1 trillion a year economy to a $14 Trillion a year economy). America is now embarking on a road that will take us back to the future. We'll revisit the old stale economic policies of the early to mid twentieth century (oh sure, they'll be dressed up to look sexier, but make no mistake they'll still be the old tired, failed policies of a bygone era). Keynsian economics will be rule of the day and Milton Friedman will be forgotten.
This election was purely the result of one of the biggest fears our Founding Fathers had in crafting this great and wonderful social experiment called the United States of America. While that fear was not directly addressed in the words of the Declaration of Independence or in the original version of the U.S. Constitution, it was consistently spelled out in the writings of men like Thomas Jefferson, Benjamin Franklin and John Adams. They feared this. How do we create that Perfect Union - one that would give everyone a voice to elect their leaders - yet ensure those who are able to make that decision are informed? How do we know that those allowed to vote truly understand the issues of their day?
What we witnessed on Tuesday, November 4, 2008 was the culmination of those fears. It has been obvious for several presidential elections now (going back to at least 1992) that feeding off the fears of the masses, keeping them uneducated about the way not only their system of government works, but more importantly how their economy works, and using their emotions and their prejudices rather than their minds to make an informed decision about who their next leader(s) should be is the clearest and easiest path to power. Hollywood has used this theme for years to entertain us and keep us coming back for more. That's fine if you want to escape for a few hours into fantasy land, but it's sad if that's the motivation used to select the leaders of the free world.
After gaining over 300 points on election day, once Obama was declared the winner, the Dow suffered its worst one day point decline in post election day trading history. It fell over 486 points yesterday and was down another 443 points today!. That's only 929 points in two days!!!
The recent calls on the possible 'Obama' affect on the markets over the past few weeks has now, in the wake of the election results, been clearly vindicated.
While the uncertainty surrounding the U.S. Presidential election outcome has been removed - which is why we saw the rally on Wall Street Tuesday - it obviously has been replaced with the uncertainty of what a Democratically controlled House, Senate and Presidency will mean for U.S. business.
Remember, Obama and the Democrats ran on an anti - business theme. They intentionally used a populist message to get elected and now those who put them in power will expect them to live up to their campaign rhetoric of 'sticking it to business' and 'leveling the playing field for the common man'. Problem with that rhetoric is that ignores economic science completely.
Truth is folks, the Reagan Revolution is probably now over. The concept that free markets provide the best opportunities for creating wealth in a society, thereby consistently and overwhelmingly raising the standard of living for that society, is done. Forget the facts and the obvious numbers that prove them (as we stated in earlier reports, from a $1 trillion a year economy to a $14 Trillion a year economy). America is now embarking on a road that will take us back to the future. We'll revisit the old stale economic policies of the early to mid twentieth century (oh sure, they'll be dressed up to look sexier, but make no mistake they'll still be the old tired, failed policies of a bygone era). Keynsian economics will be rule of the day and Milton Friedman will be forgotten.
This election was purely the result of one of the biggest fears our Founding Fathers had in crafting this great and wonderful social experiment called the United States of America. While that fear was not directly addressed in the words of the Declaration of Independence or in the original version of the U.S. Constitution, it was consistently spelled out in the writings of men like Thomas Jefferson, Benjamin Franklin and John Adams. They feared this. How do we create that Perfect Union - one that would give everyone a voice to elect their leaders - yet ensure those who are able to make that decision are informed? How do we know that those allowed to vote truly understand the issues of their day?
What we witnessed on Tuesday, November 4, 2008 was the culmination of those fears. It has been obvious for several presidential elections now (going back to at least 1992) that feeding off the fears of the masses, keeping them uneducated about the way not only their system of government works, but more importantly how their economy works, and using their emotions and their prejudices rather than their minds to make an informed decision about who their next leader(s) should be is the clearest and easiest path to power. Hollywood has used this theme for years to entertain us and keep us coming back for more. That's fine if you want to escape for a few hours into fantasy land, but it's sad if that's the motivation used to select the leaders of the free world.
Wednesday, November 5, 2008
Advantages From Bank Foreclosures For Sale
Usually the bank owned property is also called Real Estate Owned property. This is the property which has actually undergone the process of foreclosure due to negligible bids and for this reason it is returned back to the bank. Bank foreclosures for sale provide you some eminent options for investment where you can gain a lot of profit.
The first time buyers can start with very low investment and the people who want to invest in bank foreclosures; there is nothing much better than this. So investors can easily invest in this property and enhance your source of income.
When a mortgage loan is subsidized by a bank to a homeowner and he is not able to make payments then the property is taken back by the bank through the process of foreclosure. On the first default on the installment, the bank sends a "Notice of Default" to make the owner aware of the fact that his property is undergoing foreclosure. Then a legal proceeding is performed with a court order called "Right of Redemption" by which the asset of the owner is sold at an auction.
Bank Foreclosures for Sale are those assets that have already undergone foreclosure and have been returned back to the bank on negligible bids being put up. The opening bid is, generally, kept as the outstanding balance of the mortgage loan. If the successful bidder puts a big offer then the bank is highly profited and if the bid is less than the outstanding loan then the property is given back to the bank.
Now-a-days there are numerous bank foreclosures for sale, to choose from because the rate of foreclosures have increased up to forty percent, from last two years.
When the banks have a huge inventory of bank foreclosures, it gives us an idea about the bad lending judgments made by the bank and the banks never want to spoil the picture in the market. Moreover the banks want to recuperate the money back that was lost in bank foreclosures, their maintenance, taxes, insurance and lot more. So due to such reasons the bank put up bank foreclosures for sale and sells these assets at very low prices. At this moment, the bank tries to get rid of the bank foreclosures, which proves to be very beneficial for buyers and investors.
Now-a-days internet is providing an unproblematic access to different websites that are providing large databases which comprise of various bank foreclosures for sale. The best part of surfing these websites is that the catalog including the latest bank foreclosures for sale is updated twice in a day, for the better convenience of buyers and investors. Just add your name as well as identification details at the website and enjoy the easy access. From these websites you can easily upload all the newest bank foreclosures for sale and furthermore, you can join in the live auctions. So freely search foreclosure databases from these websites and step forward in making a better living.
Article Source: http://EzineArticles.com/?expert=Kevin_Simpson
by Kevin Simpson
The first time buyers can start with very low investment and the people who want to invest in bank foreclosures; there is nothing much better than this. So investors can easily invest in this property and enhance your source of income.
When a mortgage loan is subsidized by a bank to a homeowner and he is not able to make payments then the property is taken back by the bank through the process of foreclosure. On the first default on the installment, the bank sends a "Notice of Default" to make the owner aware of the fact that his property is undergoing foreclosure. Then a legal proceeding is performed with a court order called "Right of Redemption" by which the asset of the owner is sold at an auction.
Bank Foreclosures for Sale are those assets that have already undergone foreclosure and have been returned back to the bank on negligible bids being put up. The opening bid is, generally, kept as the outstanding balance of the mortgage loan. If the successful bidder puts a big offer then the bank is highly profited and if the bid is less than the outstanding loan then the property is given back to the bank.
Now-a-days there are numerous bank foreclosures for sale, to choose from because the rate of foreclosures have increased up to forty percent, from last two years.
When the banks have a huge inventory of bank foreclosures, it gives us an idea about the bad lending judgments made by the bank and the banks never want to spoil the picture in the market. Moreover the banks want to recuperate the money back that was lost in bank foreclosures, their maintenance, taxes, insurance and lot more. So due to such reasons the bank put up bank foreclosures for sale and sells these assets at very low prices. At this moment, the bank tries to get rid of the bank foreclosures, which proves to be very beneficial for buyers and investors.
Now-a-days internet is providing an unproblematic access to different websites that are providing large databases which comprise of various bank foreclosures for sale. The best part of surfing these websites is that the catalog including the latest bank foreclosures for sale is updated twice in a day, for the better convenience of buyers and investors. Just add your name as well as identification details at the website and enjoy the easy access. From these websites you can easily upload all the newest bank foreclosures for sale and furthermore, you can join in the live auctions. So freely search foreclosure databases from these websites and step forward in making a better living.
Article Source: http://EzineArticles.com/?expert=Kevin_Simpson
by Kevin Simpson
Monday, November 3, 2008
Transition Into Your New Business
How in the world do these money-making programs expect you to work tons of hours building up a new business while holding down your current job? Many just aren't practical. But I've found a new program that is loaded with methods to get you into a new business while you are working at another job.
You can put in as little as 2 to 3 hours a week in your new business, and still bring in nice profits fairly quickly - often in just a week or two. And once your business is bringing in enough income, you can quit your current job and focus full-time on your new business.
There's no limit on what you can make, and it is easier than ever to get started.
There is, however, a limit on how many people can attend the live webcast before the server cuts you out.
You'll learn why when checking out all the exciting details here.
You can put in as little as 2 to 3 hours a week in your new business, and still bring in nice profits fairly quickly - often in just a week or two. And once your business is bringing in enough income, you can quit your current job and focus full-time on your new business.
There's no limit on what you can make, and it is easier than ever to get started.
There is, however, a limit on how many people can attend the live webcast before the server cuts you out.
You'll learn why when checking out all the exciting details here.
Friday, October 31, 2008
Foreclosures - Future Fortunes
In this day and age it is more common to hear of a Foreclosure happening to a family you know, rather than a divorce or death.
We are living in an economic kaleidoscope where every turn you make you see the same picture, just at a different angle.
Gas prices are sky high, real estate is priced to sell, and people who have owned their homes for most of their lifetime are choosing to walk away from them because they are no longer able to repay the debt.
In a recent survey, we found that the top five most common reasons for foreclosure are Divorce, Unemployment, Medical Problems, Death, or Balloon Payments. The end result is all the same, no matter the cause; a homeowner is now left to find a rental property to reside in, and another empty home is on the market listed as "bank owned".
With the flood of these bank owned properties on every multiple listing site nationwide, Investors are coming out of the woodwork to snatch these properties up for thousands below actual market value.
We find that in today's market, the average Joe is making the decision to invest in Real Estate rather than stocks, because the return on their investment is secured by real property, they are able to buy nice homes for pennies on the dollar, and the opportunity to re-sell that investment for large profits is practically guaranteed, when buying below market value!
It is important that the entire process is understood before you make the decision to bid on a foreclosure listing. There are things to consider such as value, ability to re-sell, auction hype, financing requirements, etc. A lot of this knowledge will come from many years of investing lessons learned the hard way, but what if you could go into a Foreclosure Auction with the knowledge of a seasoned investor, simply from what you learned from experiences of others?
For a compelling view on Foreclosures & Foreclosure Investing, and to learn more about how you can become successful even in this market; contact us today at http://www.tedthomas.com
Ted Thomas is known world wide as the Foreclosure Authority. He has written many Home Study Courses to help investors and buyers across the globe realize profits in Foreclosures by unveiling secrets of the business that big bankers don't want you to know!
Article Source: http://EzineArticles.com/?expert=Ted_Thomas
We are living in an economic kaleidoscope where every turn you make you see the same picture, just at a different angle.
Gas prices are sky high, real estate is priced to sell, and people who have owned their homes for most of their lifetime are choosing to walk away from them because they are no longer able to repay the debt.
In a recent survey, we found that the top five most common reasons for foreclosure are Divorce, Unemployment, Medical Problems, Death, or Balloon Payments. The end result is all the same, no matter the cause; a homeowner is now left to find a rental property to reside in, and another empty home is on the market listed as "bank owned".
With the flood of these bank owned properties on every multiple listing site nationwide, Investors are coming out of the woodwork to snatch these properties up for thousands below actual market value.
We find that in today's market, the average Joe is making the decision to invest in Real Estate rather than stocks, because the return on their investment is secured by real property, they are able to buy nice homes for pennies on the dollar, and the opportunity to re-sell that investment for large profits is practically guaranteed, when buying below market value!
It is important that the entire process is understood before you make the decision to bid on a foreclosure listing. There are things to consider such as value, ability to re-sell, auction hype, financing requirements, etc. A lot of this knowledge will come from many years of investing lessons learned the hard way, but what if you could go into a Foreclosure Auction with the knowledge of a seasoned investor, simply from what you learned from experiences of others?
For a compelling view on Foreclosures & Foreclosure Investing, and to learn more about how you can become successful even in this market; contact us today at http://www.tedthomas.com
Ted Thomas is known world wide as the Foreclosure Authority. He has written many Home Study Courses to help investors and buyers across the globe realize profits in Foreclosures by unveiling secrets of the business that big bankers don't want you to know!
Article Source: http://EzineArticles.com/?expert=Ted_Thomas
Wednesday, October 29, 2008
Cal Home Sales Down, Prices Up 2009
LOS ANGELES-Home prices throughout most of California will decline in 2009, according to a forecast issued by the California Association of Realtors.
"The current uncertainty about the financial system and economy is likely to persist over the next several weeks, and could extend into next year," said CAR president William E. Brown. "Our forecast assumes that the financial system will begin to show signs of stabilization late in 2008 and into early 2009."
The Home Seller Assist program should profit greatly from this.
"The current uncertainty about the financial system and economy is likely to persist over the next several weeks, and could extend into next year," said CAR president William E. Brown. "Our forecast assumes that the financial system will begin to show signs of stabilization late in 2008 and into early 2009."
The Home Seller Assist program should profit greatly from this.
Tuesday, October 28, 2008
A List of Foreclosures
Free listings of foreclosures in all 50 states, including
government foreclosures and bank owned properties.
government foreclosures and bank owned properties.
Constant Improvement
If there is a mission for you in this lifetime - it cannot takeplace unless, first and foremost, you are true to yourself. If you are addicted to other peoples' approval MORE than fulfilling your goals - then you are NOT true to yourself and you cannot ever be truly happy.
Happiness does not come from friends, or from making sure you dumb yourself down to be liked. Happiness doesn't come from money, either. It doesn't come from good or bad economic times. It doesn't come from going to the World Series or flying first class. And it doesn't come from what you wear or have decorating your home.
Happiness comes from being willing to live life with gusto and enthusiasm while pursuing goals that matter to you; goals that also benefit your fellow man.
You don't make yourself or anyone else happy when you dumb yourself down. All you do is pay homage to the adage, "Misery LOVES company." Be ONE of US and all will be okay, the masses say. No it won't.
What is the world without examples of people rising to great heights despite all the cat-calls and attempts to stifle you to a life of mediocrity. What would the 2008 Olympics be without a Michael Phelps winning 8 gold medals. Imagine no medals at all for achievement - and there won't be anything worth cheering about - in any endeavor.
Being sad or depressed because someone else is doing well is no way to go through life. A far better choice is to celebrate others' success and to set a goal and create a plan that will help you do likewise.
That's what I did long, long ago - when I had nothing but an imagination to steer me toward where I am today. I never sulked when I was broker than broke - nor have I ever treated anyone with disrespect because he happens to be where I once was - or worse. Instead, I've made it a mission to do my best to help lift others UP. That's what I try to do with every thing I write; with every email I send.
Never pride yourself on poverty. Never melt toward mediocrity. Rise UP - in every sense of the word. Rise up personally. Rise up professionally. Rise up spiritually.
Be MORE than you think you can be. Stretch yourself to new limits. Regardless of what is going on before you - you can still choose to be BIGGER than your circumstances.
That's all anyone with an imagination and a pulse ever wants. Constant improvement - in good times and in bad. Make a choice to prosper in the best of times and the worst of times. Can this be done. Of course. And history proves it.
Take your first step now and join the Home Seller Assist program now!
Happiness does not come from friends, or from making sure you dumb yourself down to be liked. Happiness doesn't come from money, either. It doesn't come from good or bad economic times. It doesn't come from going to the World Series or flying first class. And it doesn't come from what you wear or have decorating your home.
Happiness comes from being willing to live life with gusto and enthusiasm while pursuing goals that matter to you; goals that also benefit your fellow man.
You don't make yourself or anyone else happy when you dumb yourself down. All you do is pay homage to the adage, "Misery LOVES company." Be ONE of US and all will be okay, the masses say. No it won't.
What is the world without examples of people rising to great heights despite all the cat-calls and attempts to stifle you to a life of mediocrity. What would the 2008 Olympics be without a Michael Phelps winning 8 gold medals. Imagine no medals at all for achievement - and there won't be anything worth cheering about - in any endeavor.
Being sad or depressed because someone else is doing well is no way to go through life. A far better choice is to celebrate others' success and to set a goal and create a plan that will help you do likewise.
That's what I did long, long ago - when I had nothing but an imagination to steer me toward where I am today. I never sulked when I was broker than broke - nor have I ever treated anyone with disrespect because he happens to be where I once was - or worse. Instead, I've made it a mission to do my best to help lift others UP. That's what I try to do with every thing I write; with every email I send.
Never pride yourself on poverty. Never melt toward mediocrity. Rise UP - in every sense of the word. Rise up personally. Rise up professionally. Rise up spiritually.
Be MORE than you think you can be. Stretch yourself to new limits. Regardless of what is going on before you - you can still choose to be BIGGER than your circumstances.
That's all anyone with an imagination and a pulse ever wants. Constant improvement - in good times and in bad. Make a choice to prosper in the best of times and the worst of times. Can this be done. Of course. And history proves it.
Take your first step now and join the Home Seller Assist program now!
Sunday, October 26, 2008
Searching for a Short Sale Buyer's Agent
In soft or falling real estate markets, many buyer's agents find the bulk of sales comprise bank-owned homes and short sales. If you can find a busy buyer's agent (not an agent who closes 3 or 4 deals a year), most likely this agent will represent a lot of REO and short sale buyers. Here are ways to find an REO / short sale buyer's agent:
Referral From Friends, Coworkers or Family to REO - Short Sale Agents
Chances are someone you know has recently purchased a home. Ask for a referral to that agent, then call to inquire about REO - short sale experience. Referrals are the preferred and most popular method of finding an agent.
Call an Agent Friend and Ask for an REO - Short Sale Referral
Agents who don't negotiate a lot of bank-owned or short sale transactions generally know which agents do. Agents judge each other by harsher standards, I have discovered, than buyers judge agents, so you're likely to be directed to a top-producing buyer's agent. Plus, agents regularly pay each other referral fees, which means the referring agent has an added incentive to make sure you end up in the right hands -- because if it doesn't close, they don't get a referral fee for you.
Talk to Agents at Open Houses
Whether the host of the open house is the actual listing agent or another agent from the same office doesn't really matter as long as you aren't there to buy that particular home. Open houses give buyers a relaxed, non-threatening atmosphere to talk with other agents. You can ask the agents to describe for you a recent REO or short sale experience and find out how many of these types of transactions the agents typically close every year.
Search for REO /Short Sale Agents Online
Many agents write blogs about their experiences. It's almost like reading a diary because you're given an inside peek at what goes on behind the scenes. Be careful you aren't suckered into a site where the agent relies solely on keywords for Internet traffic and doesn't really handle very many REO or short sale transactions. Ask direct questions, don't be afraid or timid.
One of my favorite agent sites is Active Rain. Scroll down to the menu of states, select a county, then a city, and read the blogs of agents who interest you. You can also search by "REO" or "short sale" from your favorite search engine site.
Sort MLS records by REO and Short Sale Agents
If you have a friend in the real estate business with access to MLS, run a search by limiting the returns to REOs and short sales, and pull up the closed sales for the past six months in your preferred ZIP code or neighborhood. Look up the buyer's agent name on each of the sales, and then go to that agent's web site for more information.
www.fundsforshortsales.com
Referral From Friends, Coworkers or Family to REO - Short Sale Agents
Chances are someone you know has recently purchased a home. Ask for a referral to that agent, then call to inquire about REO - short sale experience. Referrals are the preferred and most popular method of finding an agent.
Call an Agent Friend and Ask for an REO - Short Sale Referral
Agents who don't negotiate a lot of bank-owned or short sale transactions generally know which agents do. Agents judge each other by harsher standards, I have discovered, than buyers judge agents, so you're likely to be directed to a top-producing buyer's agent. Plus, agents regularly pay each other referral fees, which means the referring agent has an added incentive to make sure you end up in the right hands -- because if it doesn't close, they don't get a referral fee for you.
Talk to Agents at Open Houses
Whether the host of the open house is the actual listing agent or another agent from the same office doesn't really matter as long as you aren't there to buy that particular home. Open houses give buyers a relaxed, non-threatening atmosphere to talk with other agents. You can ask the agents to describe for you a recent REO or short sale experience and find out how many of these types of transactions the agents typically close every year.
Search for REO /Short Sale Agents Online
Many agents write blogs about their experiences. It's almost like reading a diary because you're given an inside peek at what goes on behind the scenes. Be careful you aren't suckered into a site where the agent relies solely on keywords for Internet traffic and doesn't really handle very many REO or short sale transactions. Ask direct questions, don't be afraid or timid.
One of my favorite agent sites is Active Rain. Scroll down to the menu of states, select a county, then a city, and read the blogs of agents who interest you. You can also search by "REO" or "short sale" from your favorite search engine site.
Sort MLS records by REO and Short Sale Agents
If you have a friend in the real estate business with access to MLS, run a search by limiting the returns to REOs and short sales, and pull up the closed sales for the past six months in your preferred ZIP code or neighborhood. Look up the buyer's agent name on each of the sales, and then go to that agent's web site for more information.
www.fundsforshortsales.com
Thursday, October 23, 2008
Up 71% ----> Foreclosures
Yep, the number of homeowners ensnared in the foreclosure crisis grew
by more than 70 percent in the third quarter of this year compared
with the same period in 2007, according to data released today.
Nationwide, nearly 766,000 homes received at least one foreclosure
related notice from July through September, up 71 percent from a
year earlier.
By the end of the year, they expect more than a million bank-owned
properties to have piled up on the market, representing around a
third of all properties for sale in the U.S.
That's bad news for anyone who lives nearby and wants to sell their
home. While foreclosure sales are booming in many areas, those
properties are commanding deep discounts and pulling down neighboring
property values. It has a pretty significant impact in terms of pricing.
More than 250,000 properties were repossessed by lenders nationwide
in the third quarter, 81,000 of which were taken back last month.
That's why the new funding program for buying short sales (without
use of the buyer's credit) is exploding the business over at
www.FundsForShortSales.com and is bringing me in over $8000 per
month by just sending people to one website. And for my readers
who are working this business, we have our conference call this
evening at 8pm-Central. We'll be sharing more tips on how to
make this business even more profitable for you and hopefully
surpass my earnings. Remember, I am only 4 months into this and
it is only getting better.
Monday, October 20, 2008
SNL Palin Rap vs Joe The Plumber
If Only Sarah and Joe Knew That...
...You just send people to our site....
Make $400-$600 on each person
...Our program is catching on like wildfire...
$500,000+ made by members since mid-June...
...Learn how you can take part...
Short webcast explains all...
...Visit Us Now....
at http://www.fastbuyerloans.com
Larry Potter
847-872-4047
...You just send people to our site....
Make $400-$600 on each person
...Our program is catching on like wildfire...
$500,000+ made by members since mid-June...
...Learn how you can take part...
Short webcast explains all...
...Visit Us Now....
at http://www.fastbuyerloans.com
Larry Potter
847-872-4047
The Missing Ingredient in the Recipe for Riches
By now, I'm sure you realize that there has been something missing in how you've been trying to get ahead. I mean, there must be something missing or you'd have made it by now, right? That's just common sense.
So now I want to share with you what could very well be the missing ingredient – the one with the potential to set you up financially for life.
Take a tour of the back office now and see what you are missing:
Tap Here Now
So now I want to share with you what could very well be the missing ingredient – the one with the potential to set you up financially for life.
Take a tour of the back office now and see what you are missing:
Tap Here Now
Saturday, October 18, 2008
Joe The Plumber vs Autoresponders
Today`s lesson is going to introduce you to your new bestfriend -- the autoresponder.
One of the best ways to cultivate new business and save hours of time is to use an autoresponder. An autoresponder gives you the ability to follow-up *automatically* on the email addresses you capture.
Instead of wasting hours following up manually, you can let your autoresponder follow up while you do the things that you do best -- build your business...putter in the garden...chase your wife around the house...catch up on your power-napping.
If you have an autoresponder, today`s lesson will show you how to make it super-effective.
An autoresponder gives you the ability to send messages effortlessly for months on end. So if you captured an email address six months ago, your autoresponder can repeatedly contact that person to offer your product or service.
WASH-RINSE-REPEAT
Repeat contact is a concept that top marketers first used effectively in the offline world. When you conduct a direct mail campaign, you send out message after message until it`s no longer cost-effective. This strategy yields a much higher response rate than with a one-shot mailing (typically just1% or less).
Research shows that, on average, A PROSPECT MUST BE CONTACTED SEVEN TIMES before you have any real chance at closing a sale.
BE IN THE TOP 10 If you apply this strategy to your Internet marketing campaigns, you`ll have a real edge over the competition. Remember: 90% of businesses do not follow-up withprospects!
THE "KILL OVERKILL" TECHNIQUE
You don`t want an email-inbox crammed with ads and salesletters, and neither does anyone else. Don`t send out salesletter after sales letter. Your messages will become an annoyance and the recipient will either unsubscribe or just delete the messages whenever they arrive. By sending a series of sales letters SPACED APART BY 2-4 DAYS, you`ll keep your prospect aware of your business and develop credibility over time without being a pest.
THE "MY GIFT TO YOU" TECHNIQUE
Send freebies such as ebooks, info reports, newsletters, software, or even product samples. Many marketers use this approach by offering a newsletter.
Sneaky Salesmanship: Within the newsletter you have an excellent opportunity to plug your product with a few lines of irresistible copy. With the soft sell approach, you can contact your prospect once or even twice a week with "valuable information" -- which coincidentally mentions your product or service -- without seeming like you`re over-selling. If you`re a vacuum cleaner distributor, for example, send a newsletter on allergies and dust mites, for example.
THEY`LL LEARN/YOU`LL EARN TECHNIQUE
Give away a valuable training course via email that has special appeal to your recipients! You can create a simple 3-day, 5-day, 7 day, or even longer course. And at the end of some of the course lessons you can add a few lines of copy plugging your product or service. This, too, is a soft sell approach.
COMBO PLATTER TECHNIQUE
Use a variation of the hard sell, soft sell approach. Simply alternate your messages. A balance of 40% hard-sell and 60% soft-sell is generally about right.
Sincerely,
Larry Potter
http://www.fastbuyerloans.com
EBOOK: www.homesoldin2weeks.com
Thursday, October 16, 2008
Joe The Plumber Knows - Y0u Need To Make Money Now
...Just send people to our site....
Make $400-$600 on each person
...Our program is catching on like wildfire...
$32,000 made since mid-June...
...Learn how you can take part...
Short webcast explains all...
...Visit Us Now....
at http://www.fastbuyerloans.com
Make $400-$600 on each person
...Our program is catching on like wildfire...
$32,000 made since mid-June...
...Learn how you can take part...
Short webcast explains all...
...Visit Us Now....
at http://www.fastbuyerloans.com
Tuesday, October 14, 2008
Keep Your Head Above Water
It is hard for all the bad news to not put you in a negative frame of mind.
And sometimes looking at your horoscope does not help!
The thing is that there are so many options available to help you through
these seemingly depressive times and I want to share that with you today.
And no, it's not the redtube program or any google system.
You see myself and others are still able to keep our heads way above water
and not get sucked in by all the doom and gloom. What is it we do?
All we simply do is send people to the Home Seller Assist website, we don't
sell, recruit or any of that hocuspocus...it truly can't get any easier then this.
The best part is its a great way to see $400 - $600 in your pocket each week,
delivered right to your bank account. All I ask of you is that you take a few
minutes to watch the short video at http://www.fastbuyerloans.com and hear more
on how you can "Beat the Recession" and fill your pockets instead.
Thank you.
Larry Potter, Pres.
KIM-LAR INC.
FastBuyerLoans.com
And sometimes looking at your horoscope does not help!
The thing is that there are so many options available to help you through
these seemingly depressive times and I want to share that with you today.
And no, it's not the redtube program or any google system.
You see myself and others are still able to keep our heads way above water
and not get sucked in by all the doom and gloom. What is it we do?
All we simply do is send people to the Home Seller Assist website, we don't
sell, recruit or any of that hocuspocus...it truly can't get any easier then this.
The best part is its a great way to see $400 - $600 in your pocket each week,
delivered right to your bank account. All I ask of you is that you take a few
minutes to watch the short video at http://www.fastbuyerloans.com and hear more
on how you can "Beat the Recession" and fill your pockets instead.
Thank you.
Larry Potter, Pres.
KIM-LAR INC.
FastBuyerLoans.com
Sunday, October 12, 2008
Effective Email Marketing
If you want an email campaign to succeed, you don`t want to
offend anyone when sending your messages. Turn off a
consumer with your email and you can be sure they`ll
tune out your message. Don`t let this happen to you!
Train yourself to always -- and I mean ALWAYS -- stick to
the rules below when crafting your email message.
=> RULE #1 - ALWAYS WRAP YOUR LINES AT 65
CHARACTERS OR LESS
Whenever you write an email, always format the lines so that
they`re 65 characters, or less, across. To do this, you may
need to do a "hard return" by hitting "Enter" at the end of
the line.
Wondering why to limit your lines to just 65 characters?
(Good question! It shows you`re thinking.) There are two
reasons that "less is more":
-- The first thing to remember is that looking at a computer
screen for a long time causes EYE FATIGUE for many readers.
The shorter span of characters across the screen makes
reading easier and more appealing to the recipient of your
email message.
-- The other reason to go short instead of long is this:
some email clients AUTOMATICALLY ENFORCE LINE-WRAPPING
at 60-65 characters on received messages. If your email
is wrapped at 70, the content will arrive all "chopped up."
This makes it unattractive...and worse -- unappealing.
-- Tip within a Rule #1: Email clients such as Outlook
Express allow you to SET THE LINE-WRAP to any
character-width you choose. That means you won`t have to
hit Enter each time after typing 65 characters. Makes life
easier!
-- Tip within a Rule #2 - You can type 65 asterisks or
dashes in a Notepad file to create a template. Then paste
your email below it to see if any lines extend too far to
the right.
=> RULE # 2 - BE CAREFUL USING ALL CAPS
How many times have you changed the TV channel to avoid
listening to a screaming car salesperson? No one likes a
screaming salesperson...and no one likes a "screaming" email
message, either. Odds are, when someone has over-amped the
volume of their message by using too many capital letters
(not to mention too many exclamation points and other
punctuation) - you`re going to be turned off.
On the Internet, email messages written in all caps are
considered yelling. It`s okay to write some sentences and
some words in all caps, but don`t go overboard. (As you can
see in this message, I`ve tried to use capital letters to
help break up sections of the content from time to time)
-- Tip within a Rule: Consumers buy from a source they
trust. Emails in all caps are perceived as "shady" or
uneducated, and have an appearance that damages the
credibility of an offer.
=> RULE #3 - WATCH YOUR Ps & Qs (Spelling and Grammar)
Would you be influenced by an email selling you something
that had noticeable spelling and grammar mistakes? Sure you
would...and the influence would be negative, not positive!
When a consumer reads a sales message that`s filled with
errors, they think to themselves, "Good grief, this person
doesn`t even take the time to get his emails right. His
product is probably the same quality as his emails."
When you`re in business, YOUR IMAGE IS YOUR REPUTATION
and your reputation is the reason people buy from you or the
guy down the block. It`s essential that you create an image
of INTEGRITY, CREDIBILITY, and HONESTY in the mind
of your prospects. Sending emails filled with errors doesn`t
hurt your professional image...it destroys it. (Ouch!)
Attend the live webcast at http://www.fastbuyerloans.com each
Tues and Wed evening at 7pm Central followed by a Q&A session.
offend anyone when sending your messages. Turn off a
consumer with your email and you can be sure they`ll
tune out your message. Don`t let this happen to you!
Train yourself to always -- and I mean ALWAYS -- stick to
the rules below when crafting your email message.
=> RULE #1 - ALWAYS WRAP YOUR LINES AT 65
CHARACTERS OR LESS
Whenever you write an email, always format the lines so that
they`re 65 characters, or less, across. To do this, you may
need to do a "hard return" by hitting "Enter" at the end of
the line.
Wondering why to limit your lines to just 65 characters?
(Good question! It shows you`re thinking.) There are two
reasons that "less is more":
-- The first thing to remember is that looking at a computer
screen for a long time causes EYE FATIGUE for many readers.
The shorter span of characters across the screen makes
reading easier and more appealing to the recipient of your
email message.
-- The other reason to go short instead of long is this:
some email clients AUTOMATICALLY ENFORCE LINE-WRAPPING
at 60-65 characters on received messages. If your email
is wrapped at 70, the content will arrive all "chopped up."
This makes it unattractive...and worse -- unappealing.
-- Tip within a Rule #1: Email clients such as Outlook
Express allow you to SET THE LINE-WRAP to any
character-width you choose. That means you won`t have to
hit Enter each time after typing 65 characters. Makes life
easier!
-- Tip within a Rule #2 - You can type 65 asterisks or
dashes in a Notepad file to create a template. Then paste
your email below it to see if any lines extend too far to
the right.
=> RULE # 2 - BE CAREFUL USING ALL CAPS
How many times have you changed the TV channel to avoid
listening to a screaming car salesperson? No one likes a
screaming salesperson...and no one likes a "screaming" email
message, either. Odds are, when someone has over-amped the
volume of their message by using too many capital letters
(not to mention too many exclamation points and other
punctuation) - you`re going to be turned off.
On the Internet, email messages written in all caps are
considered yelling. It`s okay to write some sentences and
some words in all caps, but don`t go overboard. (As you can
see in this message, I`ve tried to use capital letters to
help break up sections of the content from time to time)
-- Tip within a Rule: Consumers buy from a source they
trust. Emails in all caps are perceived as "shady" or
uneducated, and have an appearance that damages the
credibility of an offer.
=> RULE #3 - WATCH YOUR Ps & Qs (Spelling and Grammar)
Would you be influenced by an email selling you something
that had noticeable spelling and grammar mistakes? Sure you
would...and the influence would be negative, not positive!
When a consumer reads a sales message that`s filled with
errors, they think to themselves, "Good grief, this person
doesn`t even take the time to get his emails right. His
product is probably the same quality as his emails."
When you`re in business, YOUR IMAGE IS YOUR REPUTATION
and your reputation is the reason people buy from you or the
guy down the block. It`s essential that you create an image
of INTEGRITY, CREDIBILITY, and HONESTY in the mind
of your prospects. Sending emails filled with errors doesn`t
hurt your professional image...it destroys it. (Ouch!)
Attend the live webcast at http://www.fastbuyerloans.com each
Tues and Wed evening at 7pm Central followed by a Q&A session.
Thursday, October 9, 2008
Know Where to “Pan” And Get Rich
Everyone is dipping their hands in the Internet money-making river, and finding a few "gold nuggets" here and there... But a few people are extracting wagon loads of money from one secret spot.
And, as much as those "lucky few" are frantically scooping up their share, this secret spot keeps growing by leaps and bounds every year, and there's no way they can keep up. Truth be told, there's too much "gold" here to take home in several lifetimes – even if thousands of people find this spot. This could very well be the mother lode of online business profits.
Think I'm making this up? Try this number: $170 BILLION. That's how much was ready to be scooped up last year. This year, the pot will only get bigger. Much bigger.
So, come get yours.
And, as much as those "lucky few" are frantically scooping up their share, this secret spot keeps growing by leaps and bounds every year, and there's no way they can keep up. Truth be told, there's too much "gold" here to take home in several lifetimes – even if thousands of people find this spot. This could very well be the mother lode of online business profits.
Think I'm making this up? Try this number: $170 BILLION. That's how much was ready to be scooped up last year. This year, the pot will only get bigger. Much bigger.
So, come get yours.
Tuesday, October 7, 2008
Should Making Money Online Be Easy?
I hear stories of budding Internet entrepreneurs jumping through hoops
to make a buck. And sure, many times building a solid, long term business
does take real effort. But you can also quietly pocket some decent dough
online for much less work.
In this case, you can copy the exact steps I used to make almost $30,000
in 3 months. No, that's not a misprint.
What's stopping you from doing the same? The program is called Home Seller Assist
and was created by John Alexander.
Learn more by attending the live webcast each Tues and Wed evening at 7pm-
Central at http://www.fastbuyerloans.com
Just register at the botton now and be prepared to make some money....
Larry Potter
847-872-4047
to make a buck. And sure, many times building a solid, long term business
does take real effort. But you can also quietly pocket some decent dough
online for much less work.
In this case, you can copy the exact steps I used to make almost $30,000
in 3 months. No, that's not a misprint.
What's stopping you from doing the same? The program is called Home Seller Assist
and was created by John Alexander.
Learn more by attending the live webcast each Tues and Wed evening at 7pm-
Central at http://www.fastbuyerloans.com
Just register at the botton now and be prepared to make some money....
Larry Potter
847-872-4047
Monday, October 6, 2008
The Problem Is Still Falling House Prices
A successful plan to stabilize the U.S. economy and prevent a deep global recession must do more than buy back impaired debt from financial institutions. It must address the fundamental cause of the crisis: the downward spiral of house prices that devastates household wealth and destroys the capital of financial institutions that hold mortgages and mortgage-backed securities.
...
We need a firewall to break the downward spiral of house prices. Here's how it might work. The federal government would offer any homeowner with a mortgage an opportunity to replace 20% of the mortgage with a low-interest loan from the government, subject to a maximum of $80,000. This would be available to new buyers as well as those with mortgages. The interest on that loan would reflect the government's cost of funds and could be as low as 2%. ...
Consider a homeowner who has a mortgage equal to 90% of the value of his home. The 15% decline in the value of his house that may be needed to bring it back to its prebubble level would shift that homeowner into negative equity. Further price declines would make default attractive. But the 20% mortgage replacement loan would take the loan-to-value ratio to 72% from 90%, making it unlikely that prices would fall far enough to push him into negative equity. An interest saving that could be as large as $3,000 a year would provide a strong incentive to accept the mortgage-replacement loan, even if the individual thinks that he might temporarily have a moderate level of negative equity.
We have now introduced our newest program that provides you with Private Funds
to use for Flipping Short Sale Transactions. Line up a prequalified buyer
and our Investor can provide the Proof of Funds and the Cash to buy the
short sale from the Bank.
Cost of Funds is 1% plus $300 flat fee all paid from your profits at closing.
Buy a home worth $200,000 in a short sale for $100,000 and resale for $150,000.
You keep $50,000 minus 1% (1,000+$300 flat fee).
... http://www.fastbuyerloans.com
...
We need a firewall to break the downward spiral of house prices. Here's how it might work. The federal government would offer any homeowner with a mortgage an opportunity to replace 20% of the mortgage with a low-interest loan from the government, subject to a maximum of $80,000. This would be available to new buyers as well as those with mortgages. The interest on that loan would reflect the government's cost of funds and could be as low as 2%. ...
Consider a homeowner who has a mortgage equal to 90% of the value of his home. The 15% decline in the value of his house that may be needed to bring it back to its prebubble level would shift that homeowner into negative equity. Further price declines would make default attractive. But the 20% mortgage replacement loan would take the loan-to-value ratio to 72% from 90%, making it unlikely that prices would fall far enough to push him into negative equity. An interest saving that could be as large as $3,000 a year would provide a strong incentive to accept the mortgage-replacement loan, even if the individual thinks that he might temporarily have a moderate level of negative equity.
We have now introduced our newest program that provides you with Private Funds
to use for Flipping Short Sale Transactions. Line up a prequalified buyer
and our Investor can provide the Proof of Funds and the Cash to buy the
short sale from the Bank.
Cost of Funds is 1% plus $300 flat fee all paid from your profits at closing.
Buy a home worth $200,000 in a short sale for $100,000 and resale for $150,000.
You keep $50,000 minus 1% (1,000+$300 flat fee).
... http://www.fastbuyerloans.com
Saturday, October 4, 2008
What Are People Buying When They Buy Business Opportunities?
People buy things and join opportunities because they
expect to gain something more valuable to them than
the money they spend to get it.
They're expecting some HUGE benefit. That's WHY
they care. The good news is, YOU control whether
or not they're the right prospects.
How? You do it by targeting your advertising to reach
ONLY the prospects who are likely to have a strong need
or desire for the "benefits" you provide.
Begin by identifying the usual frustrations associated
with your kind of service or business opportunity.
Do you know what they are?
If you're promoting a direct sales or network marketing
business for instance, identify with their pain of not
having enough money or time, or not having the right
knowledge of how to build a large list quickly and target
marketing with high conversion.
Maybe they want a way to be able to stay at home with
the kids, and not have to slave away for someone else
the rest of their life. Through your written words,
you're going to want to share with them you knowledge
and experience (regardless of you level of success).
When it comes to websites and the internet, when you
strip away all the technology, the glitz, and all the
html coding, what's left? Yeah, that's right, a REAL
person.
The common misconception out there is that if you
build it, they will come. The truth is, people don't
buy from websites, emails, products, companies,
compensation plans or classified ads... they buy
from people like YOU and ME!
There's more to making money online than just having
a professional website... It's gotta sell YOU.
A $5 Trick for Collecting What You're Owed
There's a way to increase your chances of collecting from a delinquent customer - or anyone else who owes you money - without worrying about a potentially nasty confrontation. Here's how...
In a firm but professional manner, write a letter demanding payment. Then send it by certified mail. It will cost about $5.
Unlike phone calls and e-mail messages, certified mail is hard to ignore. And it's intimidating to have someone in an official capacity (the letter carrier) require your signature. Not only that, but people who are somewhat educated about legal procedures will recognize that this could be your final step before you take legal action. (Certified mail is frequently used to establish that an effort was made to communicate with the target of a lawsuit.) That could be the impetus they need to pay up.
In a firm but professional manner, write a letter demanding payment. Then send it by certified mail. It will cost about $5.
Unlike phone calls and e-mail messages, certified mail is hard to ignore. And it's intimidating to have someone in an official capacity (the letter carrier) require your signature. Not only that, but people who are somewhat educated about legal procedures will recognize that this could be your final step before you take legal action. (Certified mail is frequently used to establish that an effort was made to communicate with the target of a lawsuit.) That could be the impetus they need to pay up.
Subscribe to:
Posts (Atom)
