Fancy Graphics?

There's a house for sale in the neighborhood. Has been for over a year.

Not uncommon in today's market. But the home's Pepto pink and lime green facade - in a neighborhood of conservative homes painted in subtle, neutral colors (many of which are also for sale) - makes me think it will continue to be on the market for quite a while.

Eye-catching, for sure. But if the owner thinks that's giving him an advantage in the marketplace, he's making a big mistake.

Are you doing the same thing with the website for your Home Seller Assist business - depending on flashy graphics to make the sale for you?

Fancy websites with animation, music, and the like may keep Web designers happily employed, but they do nothing to help you sell your program.

Your Home Seller Assist business site should be simple and clean, with a clear call to action.

You want to convince visitors to buy the program with an easy to read and understand sales message, not dazzle them with design.